Uniform

Agency Profile: Uniform

By The Drum, Administrator

August 21, 2008 | 3 min read

Liverpool-based agency Uniform turns ten this year. Here, The Drum profiles a selection of the creative company's work.

Liverpool-based Uniform is a creative ideas company. This year, Uniform is 10.

Over the years, it has built up a packed portfolio which outlines the twists and turns of our journey. Here is just a selection of some of that work.

The Gallery (left) profiles a selection of the agency's work.

Ceri Hand Gallery

The Ceri Hand Gallery on Cotton Street, Liverpool, swung its doors open

in early July. It is the UK's largest, independent commercial gallery

for contemporary art outside of London. Uniform was commissioned to

create a brand that would position the gallery as a unique, dynamic and

progressive space. We developed the brand, designed some exclusive

launch invites, rolled out the exhibition brochure, and sorted out the

gallery entrance. All in good time for the opening...

Making things that work

We were asked by Duncan of Jordanstone College of Art & Design to create

a memorable piece of print showcasing the work of seven of the

innovative product design courses graduates. The brochure was used at

New Designers Exhibition in London. We developed the 'play, make, talk

and find' concept to articulate the key attributes of the course and act

as a functional guide through the yearbook. Play and make focused on one

of the unique aspects of the course - they make things that work and you

can interact with.

Everyman and Playhouse

Uniform continue to be the Liverpool Everyman and Playhouse's ongoing

creative partner. Most recently we completed the first wave of activity

from a year long marketing campaign. This includes the theatres 2007

annual report, 2008 Theatre guides and a short film.

Panoramic

Panoramic is the highest restaurant in the UK, situated on the 34th

floor of West Tower in Liverpool. As brand consultants, over a 9 month

period, we helped plan, position, and name the restaurant with our

client Beetham Organization. We then moved on to design the brand

identity which was integrated into the fabric of the interior, and

included etched mirrors, full wall graphics and four beautiful cast

bronze handles.

We commissioned YCN illustrator Anna Garforth who produced three

striking illustrations which feature heavily and were rolled out across

printed literature including business cards and menus; and collaborated

with Smiling Wolf to deliver the website at www.panoramicliverpool.com.

22 at the district

The Blackstone Group wanted an Express Tour which would showcase their

new student accommodation development Nido, in Barcelona. Uniform

created a slick, comic book style animation complete with narrative and

soundtrack. Comic Artist Jamie McKelvie was commissioned to illustrate

the story of 'Adriana' to inject a bit of fun into the film and to

ensure the film engaged to an international audience and youthful target

market.

Uniform

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