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Cheethambell JWT WCR Saatchi & Saatchi

Industry awaits H&B confirmation

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By The Drum Team, Editorial

May 16, 2008 | 1 min read

Speculation persists as to whether Holland and Barrett has made an appointment on its advertising account.

Sources say that a pitch for the business took place last week, with a decision still to be made. This contrasts with earlier reports elsewhere in the trade press which suggested the multimillion pound account had moved into London’s WCRS.

Although Holland and Barrett is renowned for not using a retained agency, the business has rested with the team at Newcastle-based Guerilla for eight years. The agency is understood to have re-pitched for the business, while according to reports M&C Saatchi and Manchester’s Cheethambell JWT were also involved.

Holland & Barrett failed to clarify the situation when approached by The Drum.

Cheethambell JWT WCR Saatchi & Saatchi

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