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Oomph chosen to handle CFS media account

Co-operative Financial Services has appointed Gloucestershire-based Oomph to handle its media planning and buying account.

The appointment is a return of the account to Oomph, which had previously handled media planning and buying for CFS on selected product lines.

Oomph, which is part of the Cello Group, will focus its activity on all areas of the CFS business, with the remit of growing customer numbers using display, affiliate and aggregator activities as cost effectively as possible.

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