Dada and SPT launch Glasgow Subway Festival
Dada, working alongside Strathclyde Passenger Transport, is to organise the first Underground festival in the UK.
All Glasgow Subway Festival events and performances in and around stations will be free, with Subway tickets also allowing the city’s commuters to benefit from a variety of discounts from various venues around the subway stations.
Dada will work with SPT on design, advertising, PR support and all event elements for the festival.
Oli Norman, managing director of Dada, said: “The festival is completely integrated into Glasgow’s day-to-day life and with a wealth of competitions, offers and entertainment this is going to be an unforgettable four days for everyone involved.”