TV campaign breaks for Sunday Mail
The Daily Record and Sunday Mail has launched a major new brand campaign for the Sunday Mail.
Ten 20-second executions of the commercial were shot at various Scottish locations by production firm The Gate Films.
Both the creative concept and the tagline were generated in-house.
The 20-second ads will be shown in primetime spots, while the TV campaign will be supported with press ads which will run in a number of Trinity Mirror titles.