The UK’s second largest retailer ASDA has appointed One O’Clock Gun design consultants to produce on and offline materials to help promote ASDA in Scotland.
Working directly with ASDA’s Property Communications department, the agency is now responsible for materials used to support the planning application process for new stores.
Kath Macintyre, managing director of One O’Clock Gun said: “Each campaign varies due to the vast geographical spectrum we are working to. Currently we are in the process of producing marketing collateral for both business to business and community audiences alike.”
Jonathan Refoy, head of ASDA’s property communications department, added: “We are using a Scottish design consultancy who understand our vision and ambitions to bring our offer to communities throughout Scotland. One O’Clock Gun has a strong track record of delivering for high profile clients.”