Roses Advertising Awards
It’s that time of year again. Summer is here and the flowers are in bloom. And one of the most important events in Adline’s calendar takes place – the Roses Advertising Awards. Over 350 people gathered at the Palace Hotel in Manchester last month to find out who was the cream of the crop in the event that recognises the best work produced outside of the M25.
The judges this year consisted of chairman Stuart Archibald of Archibald Ingall Stretton, Michael Burke from TBWA\\London, Gary Robinson from Farm, Owen Lee of Farm, Steve McKenzie at Grey Worldwide and Ian Haworth from WWAV Rapp Collins.
Commenting on the judging process Archibald said: \"At the outset of our deliberations, the panel agreed two objectives: we should reward great ideas, irrespective of the medium; and encourage work brave enough to break from convention. After the judging, we spread the awarded work on the table to check that we had remained true to those guidelines. That it bore close scrutiny on both counts speaks volumes for the high standards of the entries – and the noble tradition of the Roses.\"
While Gold’s might not have been abundance on the night, the quality of work was evident. The Chairman’s Award went to Edinburgh-based Newhaven for their superb Tennent’s work, while Leeds’ Poulters – the biggest winners on the night, picking up three Gold’s – were awarded the Grand Prix for a stunning piece of ambient work for Yorkshire Air Ambulance. Here, Adline takes a look back at the rest of the winners from the night. Enjoy.
A full list of all the winners can be found at www.adline-online.co.uk.
The Drum Roses Awards celebrate the best creative work outside the M25, striving to find the hidden gems in advertising, design and digital.
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