Cream Awards 2005

By The Drum, Administrator

November 30, 2005 | 3 min read

Last month the Cream Awards 2005 was held at the ICC in Birmingham, once again celebrating agencies creativity in the Midlands, South West, East and Wales. Over 250 people attended the event, hosted by comedian Jason Manford, which is now in its eighth year.

On the night Cirencester’s EHS Brann were awarded the coveted Grand Prix for their highly creative Volvo DM campaign. The firm also picked up a Gold for the Volvo work in the Direct Mail category.

The judges on this year’s judging panel included chairman, Stuart Gilmour of Glasgow-based design agency Stand, Adrian Jeffery of Edinburgh advertising agency 1576, Andy Lockley at BDH\\TBWA, Chris Rickaby of Different, Graham Sturzaker of Elmwood’s Edinburgh office, Alan Whitfield at NE6, Zane Radcliffe of Edinburgh-based Newhaven, Dave Mullen from Story, Jonathan d\'Aguliar of Glasgow-based The Bridge.

All were impressed by the high standard of work that had been produced in both the design and advertising categories.

Big, who were, well, for want of a better word, the big winners at last years Cream Awards, kept the winning streak up, picking up a very respectable 3 Golds, 2 Silvers and 2 Bronzes for clients that included Jessops, Scoredraw Official Retro and Morphy Richards.

Other top winners on the night included Taxi Studio, winning more praise for client Science Museum London. The inspired piece of design picked up a Gold in the Corporate Literature category and also picked up the Chairman’s Award on the night.

McCann Erickson Birmingham were also winners on the night, picking up two Golds – one in the Best Website category for the agency’s own website, and the other in the Best Low Budget category for their inspired ad for Immanuel Church – and also a further two Bronze’s.

Meriden based RBH proved their creative stamina on the night with a Gold for a beautiful piece of work for client Land Rover in the Best Use of Illustration and a further Silver for the client in the Promotional Literature category. Meanwhile no doubt a few glasses was raised to client Church End Brewery as RBH’s work picked up a further Silver and two Bronze on the night.

Golley Slater also put in a respectable showing, winning seven gongs in total including a Gold in the Best Radio Commercial of 30 Seconds or Less for Dairy Gold. The agency also walked away with a further 2 Silvers and 3 Bronzes.

Also winning a respectable haul on the night was Wolverhampton’s Connect, picking up a Gold in the Mobile Medium Category, a Silver and a Bronze in the Corporate Literature Category and a further Bronze in the Best Use of Illustration.

There were Golds too for Purple Circle in Best House Advert/Self Promotion and Different Kettle in the Direct Mail category for Amnesty International.

Picking up Silvers on the night were the BBC (English Regions Marketing) in both the TV or Cinema Commercial over 20 seconds and TV or Cinema Campaign Categories. BMB also picked up two Silvers In Copywriting and Promotional Literature for client SAAB.

Meanwhile Home picked up Silver in the best Stationery Category and Ad One won a Silver gong for Michelin Lifestyle in the Promotional Literature category.

Finally, a total of 12 other Bronzers were handed out; a full list of all the winners can be found at


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