The Roses
Grand Prix winner
The fifth of May. General Election day. As voters across the UK made their way to polling stations around the country, guests at The Roses Advertising Awards had more pressing issues on their minds.400 dignitaries from the UK’s top regional advertising agencies gathered at the Palace Hotel, in Manchester, to celebrate the 25th anniversary of the Roses Awards, and to find out who had scooped the top prizes for 2005.
This year more than 1,000 entries were received, so the competition was going to be fierce.
Scottish agencies were well represented, and as the awards were handed out, they did not disappoint. Agencies from North of the Border scooped over half the awards up for grabs, as Scotland’s dominance at the event was reinforced following a couple of less fruitful years.
Among the top winners on the night were The Union, The Leith Agency, The Bridge and Newhaven, with Family, Citigate Smarts, TBWA\Edinburgh and Bond also winning awards.
The north of England did, however, manage to secure two of the top awards, with BJL winning the Chairman’s Award for The Arrow campaign and CheethamBell securing the Grand Prix for its Fabric Warehouse campaign.
Also to celebrate The Roses 25th anniversary, over the past two months readers of The Drum and Adline were asked to vote via the websites for their favourite pieces of work from the last 25 years of The Roses.
The judges initially identified a shortlist; then it was down to the readers to vote. Four prizes were awarded with The Leith Agency winning both Best Print Campaign and Best Single Print advert for Irn Bru and The Edinburgh Club respectively. Marr Associates was awarded Best Radio Commercial for Stella, while McCann Erickson Belfast won the Best TV Campaign for its Northern Ireland Office work.
Now, The Drum talks to Scotland’s most successful creative teams from the night, and showcases the winning Scottish work.
For a full run-down of the winners visit www.thedrum.com.