The Drum Awards for Marketing Entry Deadline

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Health Singapore Feature

Scottish Media & Marketing’s Most Eligible

By The Drum | Administrator

March 14, 2003 | 25 min read

The Guys

We all strive to be as successful as we can possibly be in our respective fields but as Mother Nature always intended, some are more successful than others.

Measuring eligibility is a tough one, but The Drum thought it would try to identify the ten men and the ten women that you should be trying to get close to at industry functions and events. Those individuals who are already a few rungs up the ladder of success and who are heading in only one direction.

So, how the hell did you arrive at this motley crew, we hear you cry? Well, first, we invited nominations from the industry through the pages of The Drum and then we contacted Scotland’s creative agencies and clients by post and by e-mail to invite further nominations in our quest to leave no stone unturned in finding our most eligible.

Once all of those nominations were in we then sent all our nominees a simple questionnaire to complete, which would allow us to get under their skin and into their psyche, in effect to find out what makes them tick.

Once this was complete we made our decisions and identified The Drum’s Most Eligible Media and Marketing list.

All that remains for you to do is scan through their responses to see if you feel you could have made it to the top of the pile. If you feel you could, then fear not, as you can always begin lobbying friends and work colleagues to ensure that your name features in the review next year.

Many thanks to all of you who responded to our questionnaire. If you did not make the list this year, rest assured that you brightened up the lives of The Drum’s editorial team.

The Guys

1. Craig Mackie

Age: 26

Place of birth: Glasgow

Town of residence: Glasgow

Company: The Shine Agency

Position: Managing Director

Salary: None of your business

Status: Single but attached

Car: Audi A4 (classic mini cooper for the weekend)

House: Four-bedroom detached in Glasgow

Where did you holiday last year: Tenerife

Sum up your own personality in five words: Fun, motivated, honest, enthusiastic and charismatic

Sum up your ideal partners personality in five words: Much the same as me

Hobbies: 5 asides, squash, playing guitar and drums

Ultimate ambition: To own a Bentley and wear a hat

What is your ideal date: Good food and wine, dancing and laughing a lot

Who is your ideal date: Kelly Brook – and the Spice of Life all to myself

Biggest personal achievement: Running a successful company at a young age whilst still enjoying my job and enjoying life

Most embarrassing: Missing flights to Majorca because I went out for a quiet few drinks the night before

Most treassured memory: Christmas morning 1991 – I had seen a guitar that I really liked, but then it sold and I thought I had no chance of getting it. It then appeared under the tree

My epitaph will read: Not sleeping, just dead

2. Gareth Howells

Age: 33

Place of birth: Bullawayo, Zimbabwe

Town of residence: Edinburgh

Company: Newhaven

Position: Creative Director

Salary: £60k or more

Status: Single

Car: Thai three wheel tuk tuk

House: Newhaven, 9,000 sq feet that cost £500,000

Where did you last holiday: Iceland, Thailand, India, Goa, Llanelli

Sum up your own personality in five words: Difficult

Sum up your ideal partner’s personality in five words: Easy

Hobbies: Being Welsh

Ultimate ambition: To score over 7 at darts (that would be tidy darts)

What is your ideal date: 1/4/69

Who is your ideal date: Sam Bunis

Biggest personal achievement: Scoring six at darts twice in a row

Most embarrassing moment: Cleaning a car with my arse topless for a Honda viral ad. It was Les Watt that made me do it, honest.

Most treasured memory: My dad breaking my jaw at a family Christmas lunch. I did deserve it: I was being difficult again

My epitaph will read: He played tidy darts

3. Mark Stevenson

Age: 34

Place of birth: Alnwick, Northumberland

Town of residence: Glasgow

Company: Stand

Position: Managing Director

Status: Single

Car: Mini Cooper; Triumph TRG

House: In Leith, two-bedrooms and it cost too much

Sum up your personality in five words: Complicated

Sum up your ideal partner’s personality in five words: Straightforward

Hobbies: Ski, drink, art, sun, eating: but not necessarily in that order

Ultimate ambitions: To have never counted my chickens

What is your ideal date: Depends entirely on ‘who’

Who is your ideal date: Situation vacant

Biggest personal achievement: Joining Stand

Most embarrassing moment: Being chatted up on my first night in Glasgow (by a bloke)

My epitaph will read: He always looked good (on paper)

4. Alan Bird

Age: 31

Place of birth: Troon

Town of residence: Edinburgh

Company: enter – activity ltd

Position: Managing Director

Status: Very single

House: Two-bedroom bachelor pad in Leith

Where did you holiday last year: Verbier (three times), Sydney, Montrose

Sum up your personality in five words: Sometimes does things to extremes

Sum up your ideal partners personality in five words: Sometimes does things to extremes

Hobbies: Kite surfing, telemarketing, photography, drinking

Ultimate ambition: To do what I do

What is your ideal date: The Ice Hotel, Finland

Who is your ideal date: Cameron Diaz

Biggest personal achievement: Breaking my neck kite surfing

Most embarrassing moment: Being thrown out of a bed in a hotel in Las Vegas for making too much noise

Most treasured memory: Waking up in a room with two fat nurses and four blokes on a stag night

My epitaph will read: Shouldn’t have done that

5. Richard Muir

Age: 30 something

Place of birth: Glasgow

Town of residence: Glasgow

Company: Radio Clyde

Position: Marketing Manager

Status: Single but attached

Car: Phoenix Honda CRV – sport

House: Southside of Glasgow – not big enough

Where did you holiday last year: New Orleans, Zermatt & Barcelona

Sum up your personality in five words: Happy go lucky, lucky, lucky

Sum up your ideal partner’s personality in five words: More bubbly than Moet & Chandon

Hobbies: Mountain biking, football

Ultimate ambition: To keep Radio Clyde miles on top and see Manchester City Football Club win The Premiership title. (yeah right!)

What is your ideal date: A woman

Who is your ideal date: Anna Friel

Biggest personal achievement: Making it into work after Clyde’s Christmas party

Most embarrassing moment: Being featured in The Drum’s most eligible list two years ago

Most treasured memory: Waking up to a sunset over the red rocks of the Navajo Indian reserve in Arizona

My epitaph will read: Richard’s not here right now, but if you would like to leave a message he’ll get right back to you... or maybe not

6. Jonathon Kennedy

Age: 34

Place of birth: Glasgow

Town of residence: Glasgow

Company: Wave PR

Position: Partner

Status: Single

Car: Golf GT

House: Glasgow’s West end

Where did you holiday last year: What’s a holiday?

Sum up your own personality in five words: Bitter and twisted, funny, gregarious

Sum up your ideal partner’s personality in five words: Sane always helps the situation

Hobbies: Cooking, photography, mates, live music

Ultimate ambition: To write an award winning comedy series

What is your ideal date: Food, drink, laughing, anywhere

Who is your ideal date: Shelley (the barmaid) from Coronation Street

Biggest personal achievement: Setting up Wave. A bit cheesy, but it was a scary decision that so far has been the right one

Most embarrassing moment: Being nominated for this Most Eligible review

Most treasured memory: Probably travelling to Australia to be my friend’s best man. He’s now divorced. Don’t know if it was anything that I said

My epitaph will read: Tried not to take it so seriously

7. Davinder Samari

Age: 31

Place of birth: Birmingham

Town of residence: Glasgow

Company: Freight

Position: The Man – (Creative director)

Car: Mercedes 450 slc, BMW 850 I, Mercedes c180

House: West End of Glasgow, three-bedroom

Where did you last holiday: Amsterdam, Toronto, Marbella

Sum up your own personality in five words: The man from the hood

Sum up your ideal partners personality in five words: Natalie, Natalie, Natalie, Natalie Imbruglia

Hobbies: duckin’ and divin’

Ultimate ambition: To rule the hood

What is your ideal date: Cruising the hood in my 5.0

Who is your ideal date: Both my ladies

Biggest personal achievement: Launching Freight and keeping my girlfriend happy

Most embarrassing moment: Not having a car for every day of the week. Mortifying

Most treasured memory: My first mobile phone – unfortunately I ran over it in my car. Life on the street is tough

My epitaph will read: Dav rules

8. Dougal Perman

Age: 25

Place of birth: Edinburgh

Town of residence: Glasgow

Company: Inner Ear Ltd.

Position: Programme Director

Salary: £20-29K

Status: Single

Car: I don’t have a car, but I do accept lifts.

House: Spacious traditional three bedroom in Hillhead which I rent from my flatmate.

Where did you last holiday: I got away on short breaks to New York and Boston, Paris, Italy and Fife.

Sum up your own personality in five words: Ambitious, amusing, artistic, amiable and addictive

Sum up your ideal partners personality in five words: Intelligent, integrity, intuitive, independent and interesting

Hobbies: Making and playing music, playing around with sound and graphics, dreaming up crazy new ideas

Ultimate ambition: To build my company into the most successful media company it can be with Radio Magnetic internationally respected as a Scottish alternative dance music broadcaster which entertains with integrity.

What is your ideal date: Going for dinner somewhere quirky and interesting like a wee boat or submarine or tree house.

Who is your ideal date: Someone with the personality traits above. Can’t think of any particular famous person. Someone I’m not expecting perhaps.

Biggest personal achievement: The popularity and quality of Radio Magnetic. My biggest personal achievement is my contribution to that.

Most embarrassing moment: There’s a hip hop DJ in New York who did a mix and interview for the station and used to have a regular Sunday night in New York. She can be a bit tenacious. I got an email about the last ever Sunday night club she was doing. I meant to forward it to my colleagues and added my own wee caption. It was only when she emailed later in the day that I released I had hit REPLY instead of FORWARD and emailed her saying "oh well, end of an era. Dry your eyes!"

My epitaph will read: He probably never quite learnt how to say no but that’s not such a bad thing.

9. James Docherty

Age: 29

Place of birth: Hospital

Town of residence: East Kilbride

Company: Curious Oranj/CO2

Position: Business Development Manager

Salary: £20-29k

Status: Single

Car: Audi A4

House: In East Kilbride, £52,000 luxury three-bedroom penthouse (top floor, ex local authority)

Where did you holiday last year: Carcassonne, South of France

Sum up your personality in five words: Victor Meldrew and Homer Simpson

Sum up your ideal partner’s personality in five words: Any place, any time anywhere

Hobbies: Bookies, fitba, pub – ‘nuff said

Ultimate ambition: To be president of marketing at Microsoft with Leith, Faulds, Union and 1576 pitching for the global ad account. Despite valiant attempts by the usual suspects, CO2 gets it, because I say so

What is your ideal date: Five minute general chit chat in a bar, then back to hers for special lovin’ (probably about 5 mins)

Who is your ideal date: Heather Graham or Andrea Corr – not fussy

Biggest personal achievement: Losing my virginity

Most embarrassing moment: Losing my virginity

Most treasured memory: Franck Sauzee gracing the hallowed turf of Easter Road

What the next year holds for me: A birthday, Christmas, some form of flu type virus, numerous hangovers and hopefully a nice wage in order to buy a new house

My epitaph will read: D’OH!

10. Neil Cunningham

Age: 31

Place of birth: Edinburgh

Town of residence: Edinburgh

Company: Nevis Design Consultants

Position: Business Director

Salary: £40-49k

Status: single but attached

Car: VW Golf 1.6 se 50r

House: In Craigleith, three-bedrooms, two public that cost £200,000

Where did you holiday last year: America

Sum up your personality in five words: Outrageously smart witty and competent

Sum up your ideal partner’s personality in five words: Already have my ideal and it’s a secret

Hobbies: Squash, reading

Ultimate ambition: To climb Mount Kilimanjaro

What is your ideal date: Richard Branson

Who is your ideal date: My partner

Most embarrassing moment: Having a telephone conversation with an ex colleague of mine who was trying to describe an old school friend. With my memory not being very good I suddenly realised who she meant. My reply...’Oooh yes, Alison, I do remember... she has a squint like you’. Enough said

What the next year holds for me: Work wise – some outstanding and financially rewarding creative accounts.

Home wise – first sign of success – being able to afford a penthouse with a roof garden overlooking the whole of the city

My epitaph will read: He came, he saw conquered

The Girls

1. Vicki Mendelssohn

Age: 32

Place of birth: Edinburgh

Town of residence: Edinburgh

Company: Big Blue PR, Sponsorship and Event Management

Position: Managing director

Salary: £30-39k

Car: Hyundi coupe FZ

House: New town flat, one-bedroom

Where did you holiday last year: Spain (Andalucia)

Sum up your personality in five words: Honest, reliable, fun, creative and smiley

Sum up your ideal partner’s personality in five words: Successful, educated, humourous, honest and passionate (not in any particular order)

Hobbies: Socialising, rugby, football, softball, touch

Ultimate ambition: For Big Blue to be the number one sports marketing firm in Scotland and to have three holidays a year!

What is your ideal date: Fab food in a comfy restaurant

Who is your ideal date: George Clooney

Biggest personal achievement: Leaving a secure job to start up Big Blue. Also my nine months travelling the world

Most embarrassing moment: Meeting a new client – vaguely recognising him – then realising that we had done something naughty 10 years prior on a drunken night out

Most treasured memory: My mother died four years ago so the most treasured memories are of her laughing and the time we spent together as a family

My epitaph will read: It wasn’t a party without her

2. Kirsty Wilson

Age: 30

Place of birth: Kirkcaldy, Fife

Town of residence: Edinburgh

Company: Heriot-Watt

Position: Head of public relations

Salary: £30-39k

Status: Single

Car: VW Beetle

House: Two bedroom flat in house conversion, Dean Village

Where did you holiday last year: Malaysia and Belgium

Sum up your own personality in five words: Romantic, fun, generous, caring and loyal

Sum up your ideal partner’s personality in five words: Romantic, loving, creative, caring and loyal

Hobbies: Painting, travel, socialising, film and design

Ultimate ambition: To have a long healthy and happy life and to fufil many ambitions along the way

What is your ideal date: Romantic dinner for two on a desert island with lots of wine

Who is your ideal date: Louis Theroux or Oliver Reed

Biggest personal achievement: I hope it will be completeing the Great Caledonian 10Km run this May (the last time I ran anywhere was to catch a bus)

Most embarrassing moment: Bluffing to my boss that I could speak German then having to do an interview in German, in Germany – no such thing as a free trip – thank God for a phrase book.

Most treasured memory: Mid summers night on Carlton Hill, Edinburgh during a thunder and lightning storm with a good bottle of wine and company

My epitaph will read: I told you I was ill

3. Alison Keepe

Age: 31

Place of birth: Belfast, Northern Ireland

Town of residence: Edinburgh

Company: Arc

Position: Account Director

Salary: £30 – 39k

Status: Single

Car: Mazda MX5

House: Two-bedroom house, Granton waterfront

Where did you holiday last year: San Francisco Lake Tahoe, Honk Kong and New York

Sum up your own personality in five words: Committed to living life positively

Describe your ideal partner’s personality in five words: Fun, optimistic and socially dynamic

Hobbies: Snowboarding, socialising, knitting and DIY

Ultimate ambition: To sky surf

What is your ideal date: Picnic of food from Italian deli on beach at dusk with the man below

Who is your ideal date: Brad Pitt (of course)

Biggest personal achievement: Being selected from 8,000 applicants to present BBC2 travel programme The Big Trip

Most Embarrassing moment: Presenting the Big Trip

Most treasured memory: Childhood family Christmas

My Epitaph will read: I won’t have one – I’m like Michael Jackson, immortal.

4. Rebecca Shin

Age: 28

Place of birth: Sheffield

Town of residence: Edinburgh

Company: TMP Worldwide

Position: Relationship manager

Salary: £20-29k

Status: Single

Car: Alfa Romeo 156

House: Two-bedroom, two mins from Harvey Nichols darling

Where did you holiday last year: Caribbean cruise and Iceland (country not shop)

Sum up your own personality in five words: Don’t want to answer that

Sum up your ideal partner’s personality in five words: I got you a double

Hobbies: Lying on the sofa, socialising, idle gossip, kayakin

Ultimate ambition: To become the captain of a ship and spend my days travelling the world and selecting my ‘sail-away’ music. Oh and making a decision on what will be the captain’s cocktail of the day

What is your ideal date: Chauffeur driven trip to Kelso races, followed by indulgent dinner

Who is your ideal date: Che Guevara

Biggest personal achievement: Nearly completed the entire course on those mini bike things at Edinburgh pub club Christmas do – in high heels too

Most embarrassing moment: Being refused entry to subway on a night out (west end though – not Cowgate)

Most treasured memory: When my friend hijacked my birthday by making it her wedding day and her new husband decided to forgo a wedding cake and instead had not one but two birthday cakes for me – quite embarrassing but very, very touching

5. Julie Fraser

Age: 30

Place of birth: Glasgow

Town of residence: Glasgow

Company: MEA Public Relations

Position: Account Director

Salary: £30-39k

Status: Single

Car: MGF

House: Shawlands, two bedrooms

Where did you last holiday: British Columbia, Canada

Sum up your own personality in five words: Energetic, feisty, fun, easy-going, silly

Sum up your ideal partner’s personality in five words: Adventurous, fun, caring, ambitious, open minded

Hobbies: Photography, diving, skiing, running

Ultimate ambition: To not sit at a desk until I retire

What is your ideal date: Great chat and lots of wine

Who is your ideal date: Too shy to say

Biggest personal achievement: Playing with fire and not getting burnt

Most embarrassing moment: On a daily basis? Modelling as a teenager and being asked to ‘take off your jacket and throw it over you shoulder’ and I did just that and was bewildered as to why the audience were in fits of laughter ... hopes of modelling crushed

Most Treasured Memory: Two years of travelling with Canadian soul sista – when life was about beaches sunsets funny experiences meeting mad people – life was uncomplicated and free

My epitaph will read: Resting in pieces

6. Lyndsay Menzies

Age: 26

Place of birth: Oban

Town of residence: Edinburgh

Company: Bigmouthmedia

Position: Operations director

Salary: £30-39k

Status: Single

Car: Audi s3

House: Marchmont, bijou, £140,000

Where did you holiday last year: Australia

Sum up your personality in five words: Passionate, fun, enthusiastic, motivated, gourmet

Sum up your partner’s ideal personality in five words: Sexy, witty, adventurous, ambitious, delicious

Hobbies: Kickboxing, diving, skiing, food, travel

Ultimate ambition: To see the rest of the world

What is your ideal date: Good wine food and company

Who is your ideal date: Jude Law

Biggest personal achievement: Directorship

Most embarrassing moment: Getting very drunk and having my dress tucked into my knickers and being sick on the bonnet of a sports car – ooops!

Most reassured memory: That would be telling...

My epitaph will read: I’ll e-mail you

7. Lyn Cunningham

Place of birth: Glasgow

Town of residence: Glasgow

Company: Locofoco

Position: Senior Designer

Salary: £20-29k

Status: Single but attached

Car: Car – no, Vespa SS90, YES

House: B Listed warehouse conversion – cost classified

Where did you holiday last year: Winter in New York

Sum up your own personality in five words: very, very, very, very talented

Sum up your ideal partner’s personality in five words: Has to be the same

Hobbies: none

Ultimate ambition: To actually get to work before 9am

What is your ideal date: I had it a few months ago – it featured me in my pyjamas and a taxi – I’m saying no more.

Who is your ideal date: I don’t think he actually exists

Biggest personal achievement: My boobs

Most embarrassing moment: In Luton airport waiting to collect my luggage, to discover the contents of my bag travelling, minus the bag, on the conveyor belt – of course was out of arms reach which added to the humiliation

Most treasured memory: Being picked up by the ears by my father while calling me bugger lugs – what it was really about I don’t know

My epitaph will read: Died happy but now pissed off, cos your standing on my head

8. Gillian Stobo

Age: 25

Place of birth: Bellshill.

Town of residence: Glasgow.

Company: Radio Clyde.

Position: Marketing Executive.

Status: Single.

Car: VW Polo 1.4l.

House: Flat in Glasgow city centre.

Where did you holiday last year: San Francisco, Las Vegas and LA.

Sum up your own personality in five words: Friendly, fun, sporty, loyal and considerate.

Some up your ideal partners personality in five words: Handsome, fun, outgoing, caring and loyal.

Hobbies: Curling.

Ultimate ambition: To win an Olympic gold medal for Scotland at curling.

What is your ideal date: Cocktails then dinner.

Who is our ideal date: George Clooney.

Biggest personal achievement: Reaching the final of the Scottish junior curling championship.

Most embarrassing moment: When working with a bank during the summer I called one of the ex-managers Mr Bollock instead of Mr Pollock.

Most treasured memory: Helping my grandpa feeding the calves on my mum and dads farm.

9. Irene McDonald

Age: 50

Place of birth: Isle of Arran

Town of residence: Edinburgh

Company: Faulds Advertising

Position: Receptionist

Status: Single

Car: Reliant Robin

House: Yes – EH10 huge/plenty

Where did you holiday last year: New York, Spain and Gibraltar

Sum up your own personality in five words: Foxy, bubbly, blonde, big boobs

Sum up your ideal partner’s personality in five words: Foxy, bubbly, blonde, no boobs

Hobbies: Cooking, reading and definitely not going to keep fit classes

Ultimate ambition: Breast reduction

Where is your ideal date: Dinner at Rainbow Room New York.

Who is your ideal date: Richard Gere

Most embarrassing moment: While working in the cosmetic department of Boots, I walked from the third floor to ground floor with my skirt tucked inside my knickers (but it was OK as I was thin at the time)

Most treasured memory: Having my daughter

My epitaph will read: Still skint, still single, still celibate

10. Carol Todd

Age: 30

Place of birth: Dundee

Town of residence: Edinburgh

Company: Real Radio

Position: account executive

Salary: £40-49k

Car: New Vauxhall, Vectra sxi

House: Bruntsfield two-bedroom flat which cost £180k

Where did you holiday last year: France and Scotland

Sum up your personality in five words: Creative, spontaneous, generous, passionate and moody

Sum up your ideal partners personality in five words: Sense of humour, passionate, considerate, clean and giving

Hobbies: Socialising, art, swimming and golf

Ultimate ambition: To be the best radio sales person in the UK ... make that the world

What is your ideal date: Music, champagne, log fire, seafood, four-poster and a man

Who is your ideal date: can’t say – I sent him a Valentine’s card

Biggest personal achievement: Winning GMG’s highest biller percentage to target 2002

Most embarrassing moment: One day I had to collect a box full of vibrators for a sex commercial. One of them was so big (it was called a double donger ... don’t ask) that it wouldn’t fit in the box. I therefore had to walk down a busy street with my double donger hanging out.

Most treasured memory: Too many to mention. Most of them involve my mother – lots of cuddles and laughing. Most recently it’s an adventure I had whilst at a Hawaiian summer ball.

My epitaph will read: Her mouth was big, but her heart was even bigger.

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