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What influencer marketing can learn from the gaming industry

John West and Finn launch ‘Get Yourself Shipshape’ campaign

Case Study: Samsung's Galaxy Note10 Unpacked launch with INVNT

Google and Amazon fight it out for retail ad spend

Think creativity is important? Time to put your money where your mouth is

Code Computerlove partners with BBC to launch documentary

Measuring creativity: Is there a better way?

Cavai makes five new hires in UK office

Case study: How to design, build and manage the largest UK tech festival, CogX

Having fun in the dating world: Love with brands

The fashion fix - why brands need to embrace sustainability

Danone launches Actimel fruit and veg-cultured shot

How to survive and thrive in a clickless world

Exploring the customer journey from emotion to logic: using psychology in your video sales...

DFS picks Synergy Creative for its transformation strategy brief

Create brands that intersect at the point of purpose and meaning, says South African agency...

Regulation in iGaming: the threat to ROI and conversion

Isobar China Group strengthens its executive team

Fintech challenger Tide launches first TV campaign

Womenomics: the female economy powering global luxury spending

Turn up the volume on your brand identity

Window furnisher Thomas Sanderson sponsors ITV drama Deep Water

Start small, think big, learn fast: how true scalable marketing works

Case study: Shoe brand Saucony on why employing new content strategies pays off

Q&A: ICF Next's James Wilkins on unifying all aspects of the business

Understanding consumer motivation: The importance of listening and contributing

Experiential marketing: a gimmick or a valuable strategy?

Your brand is great. But how does it comes across to an outsider?

Firehaus #DrawALine in new campaign for UN Women UK

What's hot: The future of sustainability and ethical consumption

Why you need leads; how to attract prospects using consumer insight

The merits of making the switch from client to agency side

Cherry London appoints new managing director

How to do a Freedom of Info request and why it could boost content

What are personas and how can you create them?

Sagittarius continues agency growth with C-suite shift including CTO