Magazine

The Secret Lives of Kids Issue Cover

The Secret Lives of Kids Issue

Growing up online isn’t all Snapchat rainbow puke and Instagram hearts. As we find out in the November issue of The Drum, coming of age under the blue light of a screen has its own unique pressures and problems. But as we also discover, it brings with it a wealth of ideas and entertainment as well as an increased sense of community. We take a look at how hundreds of millions of school kids are obsessed with Fortnite, how 20 million people entered the 2018 Fifa eWorld Cup, how an 11-year-old ‘kidfluencer’ is racking up billions of views on YouTube while a six-year-old rakes in $11m on the platform. We also find out what children think of advertising, how the childish worlds of comic books and superheroes are increasingly big business, and how more and more adults don’t know (or don’t want to know) how to be grownups. Welcome to the secret life of kids.

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More Magazine Issues by The Drum

The Voice Issue

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The Future of Work Issue

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The Future of Video Issue

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The Future of Health Issue

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