Magazine

The Voice Issue

The Drum finds its voice this month, literally, creating our very own Alexa app with Apadmi and undergoing some sonic branding with Man Made Music. Listen up and you’ll hear all about it, and about how AI assistants are being utilised in sectors such as retail, charity, healthcare and education, and why marketers need to be concerning themselves with this technology now. We also consider what it means to be ‘voice native’ as well as finding out how voice interfaces are opening up the internet to older generations and the visually impaired. Then we hear from a very familiar voice with a not so familiar name – Susan Bennett, the voice Apple’s Siri – and catch up with the CMO of smart speaker brand Sonos, Joy Howard, who tells us about how it is taking on the world’s tech giants with its foray into this space.