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You can now buy individual back issues of The Drum's award winning monthly magazine, each overflowing with exclusive insights, interviews and in-depth features that will provoke, challenge and teach even the most experienced of marketers, creatives and account teams.

The Cyberwarfare Issue

The Cyberwarfare Issue

Why should marketers care about cyberwarfare? This issue we take a look at the role of our industry in a world where humdrum technology and everyday communication have become weaponised, from our smart home being hacked and our fridges held to ransom to fake news and deepfakes having far-reaching ramifications for global politics.

£25
The China Issue

The China Issue

As we enter the year of the pig, The Drum visits China. Enormous opportunities lie in wait for those brave enough to make the leap, but it is proving a sophisticated market to crack for foreign brands. We discover how JD.com and Alibaba have forged an e-commerce nirvana and learn about the linguistic and cultural barriers between China and the west.

£25
2019 Predictions

2019 Predictions

Our industry experts have once again come together to provide their insights and shine a light beneath the maelstrom of further change and transformation expected this year. The Predictions supplement is once again brimming with big ideas that are bound to shape the industry as we know it, including transparency, in-housing, AI and machine learning and influencer marketing.

£20
The New Year Honors Issue

The New Year Honors Issue

This issue, we look back on a momentous 12 months for the industry and review the biggest stories and the best work of the year. As in previous years, we dole out our New Year Honours – The Drum’s celebration of the agencies, brands, people and organizations that kept their heads and excelled while all around were losing theirs.

£25
The Advertising is not a Dirty Word Issue

The Advertising is not a Dirty Word Issue

Advertising was once an industry of panache, prestige and pride – but lately, the term has vanished from the lips of marketers and the mastheads of agencies. In our December issue, we set out to restore the reputation of the industry and prove that the a-word needn’t be a dirty word. We consider why ‘advertising’ has become unfashionable, how ad schools are adapting to supply agencies and creative shops with fresh talent and discover why marketers need to re-embrace long-term thinking.

£25
The Secret Lives of Kids Issue

The Secret Lives of Kids Issue

We take a look at how hundreds of millions of school kids are obsessed with Fortnite, how 20 million people entered the 2018 Fifa eWorld Cup, how an 11-year-old ‘kidfluencer’ is racking up billions of views on YouTube while a six-year-old rakes in $11m on the platform. We also find out what children think of advertising, how the childish worlds of comic books and superheroes are increasingly big business, and how more and more adults don’t know (or don’t want to know) how to be grownups. Welcome to the secret life of kids.

£25
The Future of Health Issue

The Future of Health Issue

In the October issue of The Drum we take a look at healthcare, examining brands such as Tencent-backed $5.5bn Chinese medical startup WeDoctor; General Electric’s $19bn healthcare business GE Healthcare; at-home genetic testing companies 23andMe and Ancestry; plant-based foods giants Quorn and Impossible Foods; the UK’s National Health Service; as well as startups in the subscription health space including Capsule, Goodwell, Vitamin Buddy and Tampon Tribe.

£25
The Future of Video Issue

The Future of Video Issue

It may have killed the radio star, but our September issue looks at the ways that video is now evolving. From upstart sports platform Dazn to Maisie Williams-fronted app Daisie and the livestreaming empire of Twitch, we consider how viewers will watch in years to come, as well as exploring both short and longform video ad trends. We also discuss ethical influencer marketing with Samsung’s Marc Mathieu.

£25
The Future of Work Issue

The Future of Work Issue

What does the marketer of the future look like? Or the agency of the future? Or the future of unemployment for that matter? How does the working day differ in New York, New Dehli, Sao Paulo or Paris? And what do Ginni Rometty, Arthur Sadoun and Eric Schmidt think about artificial intelligence in the office? Welcome to The Drum’s Future of Work issue.

£25
Creative Cities Singapore

Creative Cities Singapore

The Singapore Creative Cities guide takes a deeper look into lesser-known creative hubs, this time looking at Singapore's growing street art scene and how that balances with the city's unashamed commercial edge. The special issue also looks at challenges of scale in Southeast Asia, as well as a profile of big award winners BBH Singapore.

£20
The Voice Issue

The Voice Issue

The Drum finds its voice this month, literally, creating our very own Alexa app with Apadmi and undergoing some sonic branding with Man Made Music. Listen up and you’ll hear all about it, and about how AI assistants are being utilised in sectors such as retail, charity, healthcare and education, and why marketers need to be concerning themselves with this technology now. We also hear from a very familiar voice with a not so familiar name – Susan Bennett, better known as the voice Apple’s Siri.

£25
June 2018

June 2018

Our June issue travels to the most technologically advanced cities on the planet, as we examine the opportunities and threats posed by the rise of the smart city. We explore how urban planners and architects are adapting old cities and building new ones from scratch, how self-driving car pioneers and traditional out-of-home advertisers plan to take advantage of the urban data glut, and we take a look at opportunities for marketers in the home of the future.

£20

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