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Digital
Transformation
Festival

16 March - 24 April 2020

Video | Webinars | Editorial

Our online festival is underway with a packed programme of interviews and panels. Featuring talks from the industry’s biggest brands and most innovative individuals, this event explores what digital transformation really means for marketing.

Find Out MoreSchedule & Catch-up
Coming Up
6 Apr 09:00 GMT / 05:00 EST

Reimagining women’s sport…what do we need to do to change the game?

FEATURING
Tom Corbett
Group Head of Sponsorships and Media at Barclays
Eniola Aluko
Sporting Director at Aston Villa W.F.C
Gabi Mostert
Creative Director at Iris
Rebecca Stewart
Senior Reporter at The Drum

World

Latest marketing and advertising news for World, including insights and opinions.

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Creative Works

Frontline NHS footage features in new government film as Covid-19 cases escalate

03 April 2020
Digital Transformation Festival

What brands can learn from startups' responses to Covid-19

03 April 2020
Digital Transformation Festival

Grey Consulting's Leo Rayman: 'It's taken a crisis to change ad land's working habits'

03 April 2020
Coronavirus

L’Oréal, Essity and Reckitt Benckiser urge customers to 'Shop Responsibly'

03 April 2020
The Drum Network

Vox pop: What's the best brand alignment with a sporting event?

03 April 2020
Creative Works

Outdoor ads light up locked-down streets in praise of essential workers

03 April 2020
The Drum Network

More meaningful online shopping experiences reduce likelihood of post-purchase regret

03 April 2020
Channel 4

Channel 4 reports higher young audiences amid lockdown

03 April 2020
Cannes Lions

Cannes Lions 2020 cancelled as organisers hold back festival and awards until 2021

03 April 2020
Digital Transformation Festival

'Immersive tech is a double-edged sword': AKQA creative head on emerging tools

02 April 2020
Future of Media

'Be helpful or prepare for the worst': how editorial teams are innovating in crisis

02 April 2020
The Drum Network

I’ve never been prouder to be independent, but we need the support of ‘big business’

02 April 2020
Digital Transformation Festival

Publicis Sapient's Nigel Vaz on the transformation pitfalls brands must avoid

02 April 2020
World Creative Rankings

World Creative Rankings: advertising's most awarded campaigns revealed

02 April 2020
The Drum Network

Five years in the Wilderness: Agency's senior team reflect around five year anniversary

02 April 2020
Digital Transformation Festival

British Esports Association: 'brands can use gaming to fill the live sports lockdown gap'

02 April 2020
Coronavirus

From Guinness genius to Netflix spoilers: the best coronavirus spec ads

02 April 2020
Coronavirus

As the pet care world adjusts to a pandemic, opportunities emerge for furry DTC upstarts

02 April 2020
Snap

Snap reports usage boost from Covid-19 with increased ad engagement

02 April 2020
The Drum Network

Affiliate marketing is at its best when times are bad

02 April 2020
The Drum Network

Why animation could be the answer to advertisers' covid-19 content production problem

02 April 2020
Coronavirus

‘It’s bittersweet’: how recipe-box brands are managing unprecedented growth

02 April 2020
Promoted

What does the marketer of the future look like?

02 April 2020
The Drum Digital Advertising Awards

Netflix, NFL, Swarovski, Pizza Hut: The Drum Digital Advertising Awards 2020 finalists

02 April 2020
Opinion

Overcoming distance: how brands can bring us together

01 April 2020
The Drum Network

Pandemics of today, technology for tomorrow; what part will voice play in the future?

01 April 2020
The Drum Network

Tangent launch new website for B2B tech scale-up Codility

01 April 2020
Advertising

Working from home? Mindscape app combats anxiety, depression and feelings of isolation

01 April 2020
Olympics

Olympic sponsors stick by 2021 games, but what will disrupted budgets deliver?

01 April 2020
Creative Works

Creative Works: brands continue to use their clout to help combat Covid-19 spread

01 April 2020
Digital Transformation Festival

General Mills’ Arjoon Bose says FMCG brands must aim to be 'more responsible'

01 April 2020
Coronavirus

How agencies are supporting employee mental health in lockdown

01 April 2020
Out Of Home

Consumers won’t return to normal, brands shouldn’t either: Talon Outdoor talks future of OOH...

01 April 2020
Newspapers

'Coronavirus' keyword blocking projected to lose UK news publishers £50m ad revenue

01 April 2020
The Drum Network

Keep calm and carry on? Brand behaviours in a time of crisis

31 March 2020
The Drum Network

How COVID-19 has impacted search results and how to develop an action plan to thrive

31 March 2020
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