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Why, in 2018, transparency will continue to force change in digital media
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A human data strategy could be the ultimate saviour of the retail industry
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Take back your Monday: The Top 5 productivity tools
Opinion
Why marketers should start using a CDP in 2018
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Publishers earn record high on Black Friday according to this index
Opinion
The Today programme, George Osborne, and being exceedingly busy – Marketing Chap returns
The Drum Network
Beard baubles and pet yoga will be among the top trends continuing into next year
Opinion
Breaking out of the echo chamber: business thinking for the fourth industrial revolution
Opinion
No easy answer: drawing the PR lines in a post-Bell Pottinger world
Opinion
A year on, City AM stands by decision to let advertisers post content directly on its site
Opinion
Mirror editor-in-chief on getting it 'completely wrong' about Corbyn and profiting from Labour...
Opinion
M&S’ clothing turnaround won’t be complete without bricks and mortar
Opinion
Ed Vaizey: Local election campaigning hasn’t changed in 100 years – but it’s still e...
Opinion
How brands can capitalise on the addressable TV revolution
Opinion
‘I felt like a loner’ - what it's like to be the Token Man at an industry event
Opinion
This well-heeled UK publisher runs only long-form stories and gives them to other sites for...
Opinion
Why you can expect to see more ‘Legs-it’ style stunts as the lines between the state and...
Opinion
Westminster and the government’s fear PR feeding frenzy
Opinion
‘Buy George’ - the scoop on Lebedev and Osborne's mad move
Opinion
If news is to survive, we need to define what a journalist is
Opinion
Sports marketing has a problem with women – every day
Opinion
New Statesman editor Jason Cowley on shaking off its ‘house journal of the Labour Party'...
Opinion
Could the C-word be the key to Beckham's knighthood?
Opinion
Enough is enough for ad fraud and meaningless metrics
Opinion
2017 is adtech’s year of opportunity
Opinion
Three reasons why I don't judge someone else's communications crisis
Opinion
How this BMW corporate accelerator sought to steer away from innovation labs' pitfalls
Opinion
Ed Vaizey: In the early stages of the Brexit revolution, the ad industry has to fight for what...
Opinion
CMOs are bad at predicting how much they're going to spend on social media
Opinion
How BuzzFeed News compares to the BBC: Inside two very different newsrooms
Opinion
Print may be dying but don't switch off the life support for newspapers... yet
Opinion
71 ways that online marketing will NOT change in 2017
Opinion
Why Trinity Mirror's renewed merger talks with Express Newspapers are more likely to succeed...
Opinion
Problems and solutions for national newspapers – can advertising still be the saviour?
Opinion
Will Rupert Murdoch's surprise Sky bid succeed this time around?
Opinion
Savvy Snapchatters need not apply? The skills marketers are really looking for
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