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Unilever’s Lifebuoy helps Asian consumers with telehealth services during monsoon
The rise of edutainment in fintech: How TikTok is accelerating finance literacy
Member Exclusive
Inside Asics’s plans to market mindfulness to South East Asia
Pepsi plans to celebrate fizz in the homes of APAC’s gen Z – here’s how
Bumble partners with 13 small businesses in Singapore for ‘Date Do What’ campaign
40% of APAC shoppers choose brands with values that align with their own
Promoted
How can the marketing industry support the next generation of female leaders?
Mediacorp launches shoppertainment channel to tap content-commerce trend
Member Exclusive
HP’s marketing chief for Asia on creating personalized consumer experiences post-pandemi...
Opinion
Empowering every woman in the digital-first world
Promoted
Future ad strategies in a cookieless world: how Acquire NZ and Oracle are delivering precision...
Member Exclusive
Durex makes condom buying experience even smoother with Pandamart hookup
Creative Works
Apple documents Singapore’s chicken rice war for ‘Shot on iPhone’ campaign
Creative Works
Vogue’s NFT drop celebrates body positivity in the metaverse
Opinion
Why brands are rebranding as the pandemic dust begins to settle
Opinion
What an effective e-commerce strategy in 2022 looks like for brands
Creative Works
Samsung brings south-east Asian masterpieces to screens with National Gallery partnership
Opinion
3 reasons retail media should be part of your south-east Asian marketing strategy in 2022
Member Exclusive
Will APAC agencies follow suit and ask influencers to stop altering images?
Ramadan 2022: watch all of the best ads, from Tesco to Peugeot
Creative Works
Samsung creates treasure hunt in the metaverse for Galaxy S22 launch
Opinion
Four ways to keep your influencer marketing strategy fierce in 2022
Gen Z consumers in South East Asia want to see action and accountability from brands
APAC advertisers record more than $137.4m in digital ad spend wastage
Creative Works
Publicis’s social distancing stickers bring young artists’ work to potential employers
Opinion
Anyone can be a boss but it takes skill to be a true leader
Creative Works
Singapore campaign highlights biases in call to stamp out workplace discrimination
Opinion
Don’t be fooled, the media industry still has work to do on diversity
CapitaLand partners with ShopBack and launches subscription service for retailers
Member Exclusive
Inside Mastercard’s play to bring brands, loyalty points and gamers together
Creative Works
Unilever’s Closeup creates NFT marriage certificates for couples in any relationship typ...
Opinion
Emerging trends in public relations to watch out for
Creative Works
Tiger offers free beer for one minute to celebrate Singapore easing restrictions
Opinion
Tips for brands navigating the e-commerce landscape in Asia
Ad fraud scheme ViperBot attempts to steal $8m a month from CTV and mobile video
Opinion
Brands must master gaming advertising to ace engagement in the metaverse
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