The Drum Awards Festival - Media

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North America
Netflix Squid Game OOH

Netflix’s ‘Squid Game: The Challenge’ campaign tests the price of morality in real l...
apple holiday ad

Best Ads of the Week: Handicap International’s landmine PSA & a poet’s ode to Royal Ma...
montefiore

Disabled boy & brother soar over NYC in moving short film from Montefiore Medical Center
amica ad

Amica Life Insurance shatters taboos about mortality with open dialogues of love and loss
OpenAI blog post

How OpenAI's five days of chaos sparked fresh debate about the future of AI
kfc thanksgiving billboard

Thanksgiving 2023: Gobble up the most decadent work from brands
nike campaign

Best Ads of the Week: Nike’s weather-proof winterwear & Tesco’s surreal seasonal spot
Person opening X app on their mobile phone

X sues media watchdog as brands including Apple, IBM, pull ad spend: the drama, explained
ryan reynolds and amy smart

Just Friends co-stars Ryan Reynolds and Amy Smart reunite for a gin-fueled Friendsgiving
OpenAI

Sam Altman’s ousting from OpenAI: What marketers need to know
Crushed Bud Light beer can flattened on black asphalt

With CMO out amid sagging sales, AB InBev appears to be planning post-controversy comeback
microsoft

Microsoft AI crafts digital artwork inspired by holiday traditions around the world
Image

Ad agencies embrace AI hallucination with the ‘Insights Machine’
Las Vegas aerial view

As Las Vegas Grand Prix looms, a look at how F1 turbocharged growth in the US
lego campaign

Artists rebuild Ukraine’s landmarks with Lego in reconstruction fundraiser
Image

Haleon and Zenith on adapting to a shaky economic climate
The Sphere in the Venetian Resort, illuminated after dark. (Adobe Stock)

Bleeding money but gaining advertisers: Sphere, the story so far
queen latifah

Queen Latifah, Cardi B & Kelis unite for Got Milk? PSA
Homepage of the roblox.com website

Does the metaverse still hold promise for retail brands?
JD sports campaign

Best Ads of the Week: Autodesk & Marvel’s Spherical spectacle & Bumble’s dating dialog...
Hands shopping collage

These 6 trends will define retail and e-commerce in 2024
transgender campaign

National Center for Lesbian Rights unveils touching PSA about trans youth & their families
JD sports campaign

Central Cee and Kano star in JD Sports ad celebrating youth culture
Illuminations in the form of flags in support of Israel in its war with Hamas at a McDonalds restaurant in Kyiv, Ukraine

As activists boycott pro-Israel brands, what should marketers do next?
Paris Hilton holding martini

Paris Hilton pours up Grey Goose martinis in first campaign as brand’s new CD of Martini...
linkedin campaign

LinkedIn’s ‘No One Knows What You Do’ teases the confused parents of B2B marketers
peloton campaign

Peloton celebrates imperfect workout routines in ‘Work Out Your Way’
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Meta to require disclosure of AI-generated content in political ads starting next year
bring home the bud campaign

Brave Brands awards: Budweiser & Wieden ‘bring home the Bud’ amid World Cup beer bans
mean girls cast in a walmart ad

Best Ads of the Week: Michael Bublé’s Xmas ad-lib & Walmart’s Mean Girls Jingle Bell...
Ryan Reynolds and Rob Thomas

Ryan Reynolds finds Rob McElhenney stand-in in another famous Rob for new Aviation Gin ad
dunkin campaign

Santa Claus, children and others marvel in ‘Unboxing’ Dunkin’ donuts during holidays
liquid death campaign

Liquid Death & Call of Duty: Modern Warfare III unite to fight for zombie rights
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New ad from Transcend warns of potential brand damage caused by hallucinating AI
trolli campaign

Trolli worms crawl out of their bags to tempt taste buds in ‘Eat Me’

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Governments step up efforts to regulate AI – but there’s still a long road ahead