IPA

IPA Online Media Owner Survey - 2013 Q1 - Strategy

Average level of agreement by digital planners, strategists and buyers in media agencies and digital specialists to the statement "the sales team understand my client strategies/objectives".

Specific Rank Rank Company
74.4 1 Exponential
74.3 2 SAY Media
70.1 3 Specific Media
68.2 4 AOL Advertising
67.6 5 A&NY Media
65.8 6 Twitter
65.3 7 Telegraph.co.uk
64.4 8 Collective
64 9 AD2ONE
62.5 10 Inskin Media
62.3 11 Unruly Media
60.8 12 Glam Media
52 13 Conde Nast
51.8 14 Google
50.8 15 Spotify
48.5 16 Microsoft Advertising
47.9 17 Yahoo!
47.9 17 The Guardian
45.5 19 Facebook
43.1 20 Channel4.com
42.3 21 ITV
40 22 Sky Digital Media