A class-action suit claims that Yuga Labs – creator of the famed Bored Ape Yacht Club NFT series – used celebrity promoters to dupe “unsuspecting investors.” Legal experts break down the prospects of the case and how...
As the British agency looks to scale up in the US, Adam Hasemeyer believes there’s enough demand for digital transformation to see the group through economic decline.
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Agency executives are having a change of heart when it comes to helping promote cryptocurrencies, getting stricter with payment terms and even walking away altogether.
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Oliver’s chief people officer Amina Folarin will take the reins of the UK business early in 2023. She believes more agency leaders could learn from her atypical route to the top.
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Four bosses who set up shop during the 2008 financial crash tell their stories and explain why the current economic crisis shouldn’t put would-be founders off taking the plunge.
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The Drum breaks down Greenhouse Gas Protocol, the meaning of Scope 1, 2 and 3 emissions, and how they pertain to the advertising and marketing industry.
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Though Dentsu’s most recent results leave plenty to be desired, its grand restructuring project continues apace – with Merkle’s data business at its heart. We take a look as part of our Data and Privacy Deep Dive.
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For The Drum’s Data and Privacy Deep Dive, we ask data experts at Accenture Song, VCCP, Acxiom, Carat and Space & Time about their predictions for 2023.
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From Blockgraph to Open ID to IFA and seller-defined audiences, we look at the best privacy-focused ID solutions on the market as part of The Drum’s Data & Privacy Deep Dive.
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Agency responses to a recession will rest on the shoulders of their chief financial officers – a powerful but often misunderstood role. We catch up with CFOs at MSQ, Stagwell and St Luke’s to demystify the job.
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Marketers will find festive cheer in short supply as they read the latest global trends report published by Warc, with 95% bracing for the fallout of a looming recession amid spiraling inflation.
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