Agency Performance Agency Business Agency Models

Can agencies pick up more business with a changed approach to procurement teams?


By Sam Bradley | Senior Reporter

December 9, 2021 | 1 min read

Agencies pitching for new work are used to regarding brand procurement teams as their opponents, but it doesn’t have to be that way. We explore how alternative approaches could mean agencies picking up more business.

The latest marketing news and insights straight to your inbox.

Get the best of The Drum by choosing from a series of great email briefings, whether that’s daily news, weekly recaps or deep dives into media or creativity.

Sign up
Agency Performance Agency Business Agency Models

More from Agency Performance

View all


Industry insights

View all
Add your own content +