Download The Drum’s 20 April issue: Under the influence with guest editor Trevor Beattie

By Staff Writer - April 20, 2016

The latest issue of The Drum was guest edited by BMB founder Trevor Beattie, and is focused around the theme of influence. Working under the ethos "we are what we absorb", this issue examines what makes creative influencers tick and whether advertising is still capable of shaping culture.

This article is about: World, The Drum, Trevor Beattie, Bmb, Influence, Elsa Bleda, Sarah Cruddas, Holly Brockwell, John Brock, Nils Leonard, David Bowie, Advertising, Below The Line, Career, Creativity, Design, Digital Transformation, Digital Advertising, Entertainment, Events, Market Research, Modern Marketing, Future Of Media, Mobile, Public Relations, Social Media, Sponsorship, Tech Law

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Download The Drum’s 20 April issue: Under the influence with guest editor Trevor Beattie

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Download The Drum’s 20 April issue: Under the influence with guest editor Trevor Beattie

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Must Watch

With stores and salons closed, Coty puts a new face on innovation

What consumers and marketers can expect from 5G

'Don't go dark': Ex Apple and Pepsi exec John Sculley offers pandemic brand-building tips