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Pitching Performance Marketing Digital Convergence Conference

Subscribers: Download a copy of The Drum (19 March) and accompanying Design Census supplement

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By The Drum, Editorial

March 19, 2014 | 2 min read

Subscribers can download a pdf of the latest issue of The Drum here

The latest issue of The Drum includes a look at the latest happenings in performance-based marketing and how office spaces can nurture creativityDisruptive leadershipAMV BBDO’S Ian Pearman tells The Drum that ‘digital’ has little meaning in the era of convergence, and attempts to keep the ‘D-word’ alive within agencies merely hampers innovation. Colourful spacesHow important is it for agencies to get their receptions right? The Drum’s Gillian West takes a look at the offices of Karmarama, BBH and FCB Inferno to find out. Top PerformersA look at the latest happenings in performance-based marketing, including a look at why compliance and transparency is key to its future growth and how new partnerships in the card cashback space are presenting exciting opportunities for retailers.Full steam aheadVoices from the worlds of advertising, design and media take a look at how the electronic cigarette market is shaping up.This issue also includes:
  • Our regular creative round-up, showcasing some of the best recent creative work, as voted for by online readers
  • The latest instalment of The Drum’s series profiling influential women in digital – we catch up with Zone’s Julie Dodd
  • All the news and views from The Drum’s Digital Convergence conference
The Drum – Design Census supplementThe Drum’s latest Design Census provides the most comprehensive overview of the UK design industry to dateResearch methodologyA look at the methodology used to compile the 2014 Design Census and the rationale behind the change in approach to this year’s supplement. 20+ StaffHighlighting the performance of agencies with more than 20 staff in the financial, peer and client polls – the three components of the Design Census.10-19 staffThe Design Census takes a look at the performance of agencies with a headcount of between 10 and 19.An in-depth look at the performance of agencies with fewer than 10 staff.As a subscriber you can download pdfs of The Drum and the accompanying supplement below.
Pitching Performance Marketing Digital Convergence Conference

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