Coty and the importance of martech in the retail industry

11:30 BST / 07:30 EST Thu March 19th

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Does martech allow brands room for innovation and customer-centricity? Tariq Khan, VP of Consumer Experience at global beauty company coty talks to Sonoo Singh about how digital business and martech is shaping the customer experience and if digital-first brands are better at responding to the changing times.

Festival Partners


Sonoo Singh
Sonoo Singh
Associate Editor, The Drum
Tariq Khan
Tariq Khan
Vice President of Consumer Experience, Coty

Digital Transformation Festival

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