The Drum Awards Festival - Official Deadline

-d -h -min -sec

CX Economy

A brave new world: events and activations in a permanently altered reality

From event formats and health standards to logistics, ticketing and the integration of technology, events have been permanently changed in the pandemic and post-pandemic eras. Brands and agencies are launching hybrid events that fuse in-person activities with virtual elements; they are considering micro-events and series-based models; they are investing in new technology from QR codes to AR and metaverse meetups. In this session, we bring together the brands and experts who are fearlessly spearheading the new future of events.

Featuring

More

CX Economy

Customer of 2030 – the catalyst for change in CX

In partnership with Infobip

Influencers

A match made on TikTok: connecting brands with creators

In partnership with TikTok

Data

What media data is really important for marketers?

In partnership with DoubleVerify

MEMBER EXCLUSIVE
Gaming & The Metaverse

Making sense of the world of gaming

MEMBER EXCLUSIVE
Gaming & The Metaverse

NFTs, WTF?

MEMBER EXCLUSIVE
Gaming & The Metaverse

Reimagining Roblox: fad or future

Influencers

Tapping into the opportunity of creators in B2B

In partnership with LinkedIn

Gaming & The Metaverse

Creating authentic brand experiences in the metaverse

In partnership with Yahoo