Like most creative teams, you might find you lack the time to focus on your core job: being creative. According to research, workers only dedicate 40% of their day to the job they were hired to do. What about the other 60%? Meetings, requests, lengthy review and approval process, rework and burning the midnight oil suck up any remaining energy to hit deadlines. There’s little time left to produce the impactful, creative work you’re known for and were hired to do. In this session, we explore how creative teams can streamline their workflows and optimise processes to give you more freedom and flexibility to do what you do best: be creative.
CTV represents an extraordinary opportunity to create a better advertising experience – one that is relevant, tells a compelling story that matters to the specific household, and... read more
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"Is your head in a spin about the future of Advanced TV advertising and how to navigate through 2022?"
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“Alexa, when will my order arrive?” The way that consumers are engaging with brands and retailers has evolved massively and the explosion of touchpoints brings a whole new set... read more
We’ve all heard the adage, “garbage in, garbage out.” But what about the quality of the data feeding today’s most advanced AI models and solutions? In this session, we’ll... read more
Like most creative teams, you might find you lack the time to focus on your core job: being creative. According to research, workers only dedicate 40% of their day to the job they... read more
As the NFL's London Games return after a pandemic-enforced hiatus, the sports giant's director of digital and social content, Jamie King, gives us a play-by-play rundown... read more