Schedule Speakers Partners About Member Exclusives

How to optimise processes to unlock creative brilliance

Event has finished for the day. All content will be on demand from tomorrow.

To watch this session please click the register button below

You acknowledge that your personal information will be shared with Adobe Workfront (T&Cs) Your information will be processed in line with their terms and conditions.

Watch Now

Like most creative teams, you might find you lack the time to focus on your core job: being creative. According to research, workers only dedicate 40% of their day to the job they were hired to do. What about the other 60%? Meetings, requests, lengthy review and approval process, rework and burning the midnight oil suck up any remaining energy to hit deadlines. There’s little time left to produce the impactful, creative work you’re known for and were hired to do. In this session, we explore how creative teams can streamline their workflows and optimise processes to give you more freedom and flexibility to do what you do best: be creative.

Join The Conversation

#DIGITALSUMMIT

Featuring

Jenni Baker

assistant editor - features, reports & research, The Drum

Read Bio

Andrew Hall

EMEA digital sales and field marketing, Workfront BU, Adobe

Read Bio

Belle Lawrence

associate director, immediate future

Read Bio

Nicolette Seifert

creative client strategy partner, PMG

Read Bio

Jeff Tan

innovation solutions officer, Dentsu, Americas

Read Bio

More Sessions

On Demand

The CTV opportunity: Stop talking reach and start talking creative

In partnership with Unruly

CTV represents an extraordinary opportunity to create a better advertising experience – one that is relevant, tells a compelling story that matters to the specific household, and... read more

Watch

Featuring

Charlotte McEleny

publisher, APAC, The Drum

Featuring

David Haddad

MD AUNZ, Unruly

Featuring

Florent Davach de Thèze

director, programmatic, Mindshare APAC

Featuring

Tania David

head of marketing and business development, Finecast Australia

Featuring

Sophie Hicks Lloyd

director of digital sales, Network Ten

On Demand

Tune-in TV: Switching on to the Future of Advanced TV

In partnership with FreeWheel

Exclusively broadcasting at 10am BST then on-demand thereafter.

"Is your head in a spin about the future of Advanced TV advertising and how to navigate through 2022?"

Join... read more

Watch

Featuring

Emmanuel Josserand

brand, agency & industry relations, FreeWheel, a Comcast Company

Featuring

Nicolas Grand

SVP transformation, global investment, Omnicom Media Group

Featuring

Lynn Lester

managing director of events, The Drum

Featuring

Hannah Bowler

journalist, The Drum

On Demand

Connecting the dots of the customer communication journey

In partnership with Infobip

“Alexa, when will my order arrive?” The way that consumers are engaging with brands and retailers has evolved massively and the explosion of touchpoints brings a whole new set... read more

Watch

Featuring

Jenni Baker

assistant editor - features, reports & research, The Drum

Featuring

James Stokes

UK&I enterprise sales head, Infobip

Featuring

Denise Sakuma

vice president brands, marketing communications and merchandising, The LYCRA Company

Featuring

Emily Hakner

associate director of product, Ask BOSCO

On Demand

Data’s story: How to bring your datasets alive

In partnership with Shutterstock

We’ve all heard the adage, “garbage in, garbage out.” But what about the quality of the data feeding today’s most advanced AI models and solutions? In this session, we’ll... read more

Watch

Featuring

Jenni Baker

assistant editor - features, reports & research, The Drum

Featuring

Alessandra Sala

director of AI and data science, Shutterstock

Featuring

Will Lowe

chief data officer, Engine UK

Featuring

Sorcha Gilroy

data science team lead, Peak

Featuring

David Olesnevich

head of product, IBM Watson Advertising

On Demand

The Drum Recommends Awards for Digital 2021

Watch

On Demand