Is CTV the future of video advertising?
CTV has been much-lauded as a top investment for brands and publishers alike, but what are consumers really watching and what does this mean for advertisers? This panel will use consumer insights to get under the hood of this trend for good to uncover what this trend will mean for 2020 and beyond.
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2020: The tipping point for TV
2020 has forced us over the threshold, with more US households now addressable through streaming services than via traditional, linear TV. For many advertisers, this has finally... read more
Featuring
Danilo Tauro
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Sean Ramsey
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Catherine Hallam
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Christian Polman
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Pauliina Jamsa
Understanding social media’s economic, cultural and transformative power
Social media is a powerful marketing channel but it can be a transformative ally for businesses having to work at the speed of culture, technology and ever-changing consumer expectations.... read more
Featuring
Mark Abrami
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Dominique Elsey
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Chris Sutcliffe
Can digital make traditional media agile?
Big, creative and impactful formats will still be the coveted creative route for many CMOs. But in a world of speed and agility, how can marketers do this in a personalised and flexible... read more
Featuring
Alexie Lopez
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Alice Beecroft
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Yasmin Andrews
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Gordon Young
Talent talks: how brands should work with eSports talent
This session brings together a practical guide for how brands should best partner with eSports talent, from the talent itself. Pro player Chiang Wen Jun and eSports expert Ampverse’s... read more
Featuring
Shawn Lim
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Chiang Wen Jun
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Jenny Hall
The Drum Awards for Digital Industries Virtual Show
Join Managing Director of Events, Lynn Lester as she reveals the winners of The Drum Awards for Digital Industries 2020.
read moreFeaturing
Lynn Lester
Member Exclusive
Universal Production Music: how tech is changing how advertisers discover music
With demand for content higher than ever, Universal Production Music is developing technological advancements to make it easier for advertisers to find the track they need. Voice... read more
Featuring
John McCarthy
Whatsapp on moving at the speed of consumers
Whatsapp is truly a global brand, being used across hundreds of countries across the world. Whatsapp global head of brand and consumer marketing Eshan Ponnadurai talks about the... read more
Featuring
Charlotte McEleny
Featuring
Eshan Ponnadurai
Chipotle on moving at the speed of culture
Chipotle’s secret for success is leading with culture. The popular restaurant chain has excelled at driving sales by taking what people love about the brand and then bringing it... read more
Featuring
Kenneth Hein
Featuring
Tressie Lieberman
