The Creative Clinic: ask the experts
As digital and media innovation takes on warp speed, creativity and production challenges can be left behind. Is technology the answer to creative agility and how can brands keep quality high while scaling, personalising and optimising?
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The upsides and barriers to end-to-end transformation
If you Google ‘digital transformation’, you’ll get 439 million results. That’s a lot of transforming. And most of it is still a work in progress. Yet, there’s one significant... read more
Featuring
Kenneth Hein
Featuring
Marc Keating
Featuring
James Cannings
Talent talks: how brands should work with eSports talent
This session brings together a practical guide for how brands should best partner with eSports talent, from the talent itself. Pro player Chiang Wen Jun and eSports expert Ampverse’s... read more
Featuring
Shawn Lim
Featuring
Chiang Wen Jun
Featuring
Jenny Hall
Future-proofing your programmatic buying strategy
2020 has created novel challenges for digital advertisers and accelerated trends already underway around platform consolidation, supply path optimisation, and a focus on quality.... read more
Featuring
Charlotte McEleny
Featuring
Niraj Nagpal
Taking a ‘streaming first’ approach to marketing
Connected TV’s momentum is undeniable. After gaining significant traction in the U.S., CTV is now proliferating throughout Europe—with half of UK households now streaming. Roku’s... read more
Featuring
Kenneth Hein
Featuring
Mike Shaw
The Drum Awards for Digital Industries Virtual Show
Join Managing Director of Events, Lynn Lester as she reveals the winners of The Drum Awards for Digital Industries 2020.
read moreFeaturing
Lynn Lester
Five key pitfalls to avoid in Enterprise-Class ABM
If you worry that your account-based marketing investment is not generating the ROI you expected then you are not alone. To shed light on why many organizations have not built the... read more
Featuring
Kenneth Hein
Featuring
Kevin Cunningham
Featuring
Matt Garisch
Featuring
Anamika Gupta
Featuring
Jada Balster
How brands are driving growth in the new normal
A new demand for flexibility and agility. The mass shift to Connected TV. The rise of social justice and brand safety issues. New pressures to prove ROI. Today’s marketers are... read more
Featuring
James Patterson
Featuring
Carolyn McKeever
Featuring
Dean Robinson
Featuring
Sarah Baumann
Featuring
Dominic Barnard
Whatsapp on moving at the speed of consumers
Whatsapp is truly a global brand, being used across hundreds of countries across the world. Whatsapp global head of brand and consumer marketing Eshan Ponnadurai talks about the... read more
Featuring
Charlotte McEleny
Featuring
Eshan Ponnadurai
