The Drum Awards for Marketing - Entry Deadline

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CTV and beyond: brand safety and emerging platforms

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Advertising dollars are shifting onto new platforms, with TV having a renaissance moment thanks to CTV, OTT and other streaming technologies. Consumers are starting to spend more time on these platforms, making it an attractive investment for brands, but they are not without brand safety challenges. This panel will help uncover the tools to stay brand safe while investing in advanced TV.

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