Irish Cancer Society: Still Here by Wunderman Thompson
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The Irish Cancer Society and creative agency Folk Wunderman Thompson have launched their first campaign together which draws awareness to the fact that despite the ongoing Covid-19 pandemic, cancer is 'Still Here' and so is the Irish Cancer Society.
The campaign provides a poignant, emotive and stark reminder of the devastating effects cancer has on the lives of patients, survivors and families and yet, there is a positive ray of light shining through from the unwavering support of friends, family and the Irish Cancer Society while the rest of the world stood still for the last 12 months.
'Still Here' features real-life cancer patients and survivors at different stages on their cancer journeys including cervical cancer campaigner Vicky Phelan and Saoirse Ruane, who appeared on the Late Late Toy Show in 2020 to share her story. The new campaign launches 1 March and will be live across TV and social media.
Credits
Agency Team
Enda Kelly – Managing Director & Head of Strategy
Karl Waters – Creative Partner
Dean Ryan – Art Director
Michael Whelan – Copywriter
Megan Kelly – Account Director
Lianne Pierce – Account Manager
Sarah Michael – Account Executive
Eric Brindley – Broadcast & Content Producer
Michael Cullen – Broadcast Director
Vivian Huynh – Social & Content Director
Sorcha Kelly – Social & Content Manager
Derwin Myers – Strategic Planner
Client Team
Aishling Deegan – Head of Communications
Fionnuala O’Leary - Director of Engagement and Fundraising
Rosemary Simmons - National Fundraising Lead
Laura Larkin - Digital Engagement Manager