Coca Cola: Gás de Verão by Wunderman Thompson

Client: Coca Cola
Date: Feb 2020
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In 2019, Coca-Cola added gas to the daily life of young Brazilians.

The brand is now entering the hottest season of the year with a new “Gás de Verão” (GV).

As of 21 January, the public will have access to more than 30 different and exclusive contents of great Brazilian stars from the music and games scene, such as KondZilla, Pabllo Vittar, Jerry Smith, Tainá Costa, FitDance, in addition to paiN Gaming and Final Level.

The campaign runs until 21 March, always with six new contents unlocked every 10 days. In all, six unlockings will be available.

Introducing Bubl by VCCP

Added 21 September 2020
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