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ANDY Awards: Only One Andy by Wieden+Kennedy

Date: Jan 2020
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The new ANDY’s campaign shines a light on the prestige that the award show holds, emphasizing the kind of status an Andy award garners—where creativity truly counts. The ad opens up depicting the life of a copywriter sitting in a large drainage pipe sewer with his laptop.

The film then shows his rack of unreputable awards, honing in on how none of them carry the creative heft an Andy Award does. That said, he then continues to remain anonymous. The film goes on to highlight how winning an Andy can change the game for you in your creative career—no matter what stage of your career you’re in, if you’ve got a good idea, it can take off. You’re always only one Andy away.

Credits

PRESIDENT: COLLEEN DECOURCY

PR DIRECTOR: REBECCA GROFF

CREATIVE DIRECTOR: JASON KREHER

CREATIVE DIRECTOR: MATT SORRELL

COPYWRITER: MIKE EGAN

ART DIRECTOR: ROBBIE RANE

BUSINESS DIRECTOR: KATIE GURGAINUS

BRAND EXECUTIVE: BREANNA JONES

PRESIDENT, CEO: GINA GRILLO

MARKETING MANAGER: SYDNI ALLEN

ASSOCIATE DIRECTOR: ARIEL BLAKEMAN

COORDINATOR: ENAS HASSAN