Client: KFC
Date: Jun 2016
Your Vote
4/5
Overall Rating
2/5
Opps, please vote again
28 votes

To promote its Extra Crispy Chicken, KFC has rolled out a number of spots featuring the ‘Extra Crispy Colonel.’ Played by actor George Hamilton, the Extra Crispy Colonel lounges on the beach in each spot as he touts the fast-food chain’s crispier offering. Created by Wieden + Kennedy Portland, the spots aim to increase awareness of KFC’s extra crispy chicken since “more than 50 percent of Americans don’t know that KFC has two fried chicken recipes – Original Recipe and Extra Crispy,” according to the brand.

Credits

Creative Directors: Eric Baldwin + Jason Kreher

Copywriter: Shaine Edwards

Art Director: Matthew Carroll

Producer: Nicole Kaptur

Business Affairs: Connery Obeng

Account Team: Jesse Johnson, Andrie Wheeler, Kate Rutkowski, Madeline Parker

Production Company: Woodshop Productions

Director: Trevor Shepard

Executive Producer: Sam Swisher

Line Producer: Ursula Camack

Director of Photography: Tom Lazarevich

Editorial Company: Joint

Editor: Kelly Brickner Lyon

Assistant Editor: Mimi Bergen

Post Producer: Chris Girard

Post Executive Producer: Leslie Carthy

VFX Company: Joint

VFX Coordinator: Nathanael Horton

Flame Artists: MB Emigh, Leif Peterson, Dave Sarbell, Stephan Lectez, David Stern, Noah Poole

VFX Exectutive Producer: Alex Thiesen

Mix Company: Joint

Mixer/Sound Engineer: Noah Woodburn

Sound Designer: Noah Woodburn

Song: Through the Worm Hole

Producer: Sarah Fink

Telecine Company: Joint

Colorist: David Jahns

Color Executive Producer: Alex Thiesen