Ford: advert-body-1 by Wieden+Kennedy New York
- Location:
In a 60-second spot, actor Bryan Cranston appears as a motivational speaker, a Nasa team member in the 60s, a president on an airplane, an android and a Ford driver. In the ad, he explains that the past wasn’t built on speeches or through mere ideas, it was built by those who put in hard work. Essentially, building, not talk, gets things done, and Ford’s century-plus history happened because it was built.
He says that Ford has been building cars, leading technology and transforming cities for its entirety, not just through dreams but through action.
Credits
Client: Ford
Agency: Wieden + Kennedy New York
Executive Creative Director:
Karl Lieberman
Creative Director:
Eric Helin
Creative Director:
Stuart Jennings
Creative Director:
Jimm Lasser
Creative Director:
Caleb Jensen
Copywriter:
Andrew Kim
Copywriter:
Matt Simpson
Copywriter:
Maddy Baldwin
Art Director:
Dan Koo
Art Director:
Alison Joseph
Art Director:
Alex McClelland
Head of Integrated Production:
Nick Setounski
Executive Producer:
Orlee Tatarka
Producer:
Liz Hodge
Producer:
Helen Park
Art Producer:
Pietro Clemente
Director of Brand Strategy:
Dan Hill
Brand Strategist:
Tass Tsitsopoulos
Brand Strategist:
Cristina Pansolini
Head of Media Planning:
Karlo Cordova
Business Affairs:
Amber Lavender
Business Affairs:
Anna Beth Nagel
Project Manager:
Meredith Bergonzi
Traffic Manager:
Sonia Bisono
Production Company:
RESET
Director:
Wally Pfister
Director:
Ian Pons Jewell
Director of Photography:
Mauro Chiarello
Managing Director:
Dave Morrison
Executive Producer:
Deannie O’Neil
Head of Production:
JP Colombo
Producer:
Kelli Abraham
Producer:
Veronica Madrigal
Production Supervisor:
Ted Liotopoulus
Production Supervisor:
Rachel Slayback
Editorial Company:
Rock Paper Scissors
Managing Director:
Eve Kornblum
Executive Producer:
Rana Martin
Producer:
Lisa Barnable
Producer:
Adam Parker
Editor:
Mikkel Nielsen
Editor:
Ted Guard
Editor:
Biff Butler
Editor:
Olivier Bugge Coutte
Assistant:
Alyssa Oh
Assistant:
Rhys Hecox
Assistant:
Michael Shugarman
Assistant:
Thomas Rickert
Color:
The Mill
Colorist:
Damien Van Der Cruyssen
Color Producer:
Megan Rumph
Audio Post:
Sonic Union
Audio Post Mixer:
Steve Rosen
Audio Post Mixer:
Michael Marinelli
Audio Post Mixer:
Joe O’Connell
Audio Post Producer:
Carolyn Mandlavitz
VFX:
The Mill
Executive Producer:
Pete King
Producer:
Erin Hicke
Producer:
Michael Theurer
Production Coordinator:
Vanessa Yee
Production Coordinator:
Ade Macalinao
Production Coordinator:
Ariana Govan
Shoot Supervisor:
Chris Knight
Shoot Supervisor:
Steve Cokonis
Shoot Supervisor:
Robert Chapman
Shoot Supervisor:
Eliza Randall
Shoot Supervisor:
Tara DeMarco
VFX Creative:
The Mill
Creative Director:
John Leonti
Art Director:
Steve Cokonis
Art Director:
Adam Lambert
3D Lead Artist:
Robert Chapman
2D Artist:
Toby Brockhurst
2D Artist:
Yukiko Ishiwata
2D Artist:
Kai Chun Tsai
2D Artist:
Patrick Dirks
2D Artist:
Tom van Dop
2D Artist:
Tim Robbins
2D Artist:
Carlos Morales
2D Artist:
Stephen Holbrook
2D Artist:
Talia Gleason
2D Artist:
Young Joon Mok
2D Artist:
Joseph Zaki
2D Artist:
Dustin Padgett
2D Artist:
Lindsey Fry
2D Artist:
Marguerite Cargill
2D Artist:
Reyna Delaney
2D Artist:
Tony D’Agostino
3D Artist:
Michael Lori
3D Artist:
Danny Garcia
3D Artist:
Elizabeth Hammer
3D Artist:
Walker Kennedy
3D Artist:
Jae Jun Yi
3D Artist:
Daniel Soo
3D Artist:
Raphael Protti
3D Artist:
Ganesh Lamkhade
3D Artist:
Rajan Ramakrishna
3D Artist:
Sendil Kumar J
3D Artist:
Spandana Battula
3D Artist:
Sunil MM
3D Artist:
Tarun Kemtur
3D Artist:
Upasana Choudhary
Matte Painting:
Itai Muller
Additional Tracking Supervisor:
Senthil Murugan Balasundaram
Additional Production Coordinator:
Noan John
Line Producer:
R Anuraj