DLF Avenue: DLF Avenue design by Wieden + Kennedy Delhi
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DLF Avenue doesn't just build malls. Throughout its history, the company has built communities, from the original colonies in Delhi to the metropolis that is Gurgaon, which is why the latest offering, DLF Avenue, will be much more than a place to shop.
It’s primary purpose is to serve South Delhi with cultural experiences and provide the neighbourhood with a space to be inspired, shop and dine. By starting with a purpose of filling a cultural void, DLF Avenue will be much more than a mall.
DLF Avenue will be unique thanks to its revamped F&B village (Commons), a curated and focused shopping experience with a mantra of quality over quantity, from a stellar mix of local and international brands.
Gautham Narayanan, managing director, W+K Delhi, commented: “In our early strategic conversations, we wanted DLF Avenue to be the cultural place, and we knew if we did this well, commercial success would follow.”
Credits
Wieden+Kennedy Delhi
DLF Avenue