Return to Aloha by WhiteGREY
- Location:
The spirit and kindness of Hawaiian people is the focus of a brand campaign by Hawaiian Airlines, which aims to attract Australians and New Zealanders to the islands.
The ‘Return to Aloha’ campaign forms the first stage of a brand platform, to promote its unique hospitality and inspire people to visit the country. The campaign aims to showcase the airline’s service as well as the beauty of the destination and its culture in a bid to encourage Aussies and Kiwis to book a trip.
Credits
Agency credits
whiteGREY
ECD: Chad Mackenzie
CD: Ronojoy Ghosh
Copywriter: Grace O’Brien
Snr Art Director: Jerome Gaslain
Art Director: Whitney Moothoo
Art Director: Fong Ong
Client Service Director: Justine Leong
Senior Account Manager: Alex Sunier
MEDIACOM
Group Director, Digital and Performance – Tom Lyness
Strategy & Planning Director – Hannah MacAuslane
PRODUCTION
Production: Hogarth
Producer: Alex Hobson
Editor: Mark Brightwell
Photography: Photoplay
Photographer: Mark Clinton
Music: Ant Smith
