Date: May 2019
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Tottenham Hotspur partner Audi UK has brought the iconic Tottenham Hotspur cockerel back for another adventure as part of its showcase of the Club’s new stadium.

Created by We Are Social Sport with production from We Are Social Studios, the campaign’s hero film sees the cockerel arrive at the stadium in an Audi Q8. The content shows off a number of different areas inside the iconic multi-use venue, including the home dressing room, press auditorium and underground car park, before closing pitchside.

Throughout the footage, the cockerel is joined by Tottenham Hotspur players Toby Alderweireld, Fernando Llorente, Erik Lamela and Kyle Walker-Peters, as well as club legend Ledley King. Unlike traditional football sponsorship activations, however, the cockerel remains the focus throughout; owning its role as guardian of the Club and making sure that the players and everyone associated are focused on the task at hand – finishing the season in style.

Credits

Agency: We Are Social Sport / We Are Social

Gareth Leeding - Group Creative Director - We Are Social Sport

Rob James - Senior Creative - We Are Social Sport

Doug Stewart - Senior Creative - We Are Social Sport

Nick Dodd - Group Account Director - We Are Social

John Crozier - Business Development Director - We Are Social

Franco Necchi-Ghiri - Account Director - We Are Social

Harriet Donovan - Account Manager - We Are Social

Diego Chicharro - Senior Strategist - We Are Social

Production: We Are Social Studios

Sophie Fitzgerald - Producer - We Are Social Studios

Jen Lawlor - Producer - We Are Social Studios

Annabel Heath - Production Manager - We Are Social Studios

Director: Giorgio Bruni

Editor: Hasani Franke - Work Editorial

Audi UK

Emma Page - Social Media Lead

Christina Dudley - Events Manager

Lucy Robinson - Customer Engagement Executive

Paid media: PhD

Megan Templeton - Social Media Account Director