Duchenne UK: World’s Strongest Boys by WCRS

Agency: WCRS
Date: Jul 2016
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Duchenne Muscular Dystrophy charity, Duchenne UK’s launch campaign enlists a cast of famous sporting heroes and other performers to create short films showcasing jaw-dropping feats of physical strength.


Executive Creative Director: Billy Faithfull

Creative Team: Conrad Swanston, Alex Bingham

Design: Howard de Smet

Additional Credits: Account Handling: Archie Tollast, Vicky Janaway

Agency Producer: Joseph Pawsey, Alex Honnor

Strategist: Stuart Williams

Production Company: Somesuch

Director: George Belfield

Production Company Producer: James Lowrey & Holly Abey

Editor: Vid Price @ Assembly Rooms

Post: Creative Outpost

Post Producer: Kathryn Wiggington

Colourist: Houmam Abdallah @Electric Theatre Collective

Audio production: 750 MPH

Sound Design: Mike Bovill & Sam Ashwell

Campaign Photography: Kuba Wieczorek

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