Tailored for petrol heads by Wash Studio
- Location:
Preston-based Wash Studio has created the next stage of Hyundai Motor UK’s ‘Petrol Heads’ journey, giving the trio a stylish makeover with a classic touch.
In last year’s launch of the high performance ‘N’ range, Wash introduced the characters featuring in the ‘Turning Petrol Heads’, the campaign – recognised as best ‘Broadcasting - Commercial / Advertising’ in the Prolific North Awards last week.
The agency was re-commissioned to develop a complementary concept for the i30 Fastback N model.
Credits
Product: Hyundai i30 Fastback N
Title: Tailored for Petrol Heads
Client: Hyundai
Marketing Director: David Pugh
Head of Brand Strategy & Communications: Adam Nickson
Senior Manager: Graham Robertson
Advertising & Marketing Executive: Chris Cook
Agency: Wash Studio
Creative Director: Andy Walmsley
Managing Director: Lynsey Thompson
Art Director: Becki Robinson
Production Company: 2AM
Director: Dan Chase
Co Directror: Andy Walmsley
Executive Producer: Nick Crabb, Aly Moffat
Producer: Alice Morris
DOP: Ben Smithard
Service Company: Palma Pictures
Line Producer: Alexandra Hunt
Art Director: Laura Sabat
Costume Designer: Nadia Czajkowski
Editor: Alex Lea @ Envy
Grade: MPC
CGI / Post Production: John Crawshaw @ wearelut
Sound: Dan Weinberg
Music: Captain Beefheart & His Magic Band - ‘Zig Zag Wanderer'
