See what's on at The Drum
Predictions Festival Banner

Brewers Association: The Biggest Small Beer Ever Made by Victors & Spoils

Date: May 2016
Your Vote
4/5
Overall Rating
3/5
Opps, please vote again
62 votes

To help kick off American Craft Beer Week, Colorado-based Victors & Spoils has created a campaign for the Brewers Association called 'It's The Biggest Small Beer Ever Made.' The video features an "overalls-wearing, beard-touting hipster" promoting the 'Biggest Small Beer Ever,' which "represents the collective efforts of over 4,000 small and independent craft breweries." According to Victors & Spoils, the names of over 4,000 breweries are incorporated into the beer's six-pack artwork. The beer was made to celebrate American Craft Beer Week, which is taking place from May 16-22. Those interested in trying the beer can visit Craft Beer's website to see events taking place near them.

Credits

Executive Creative Director: Sesh Moodley

Creative Director: Kate Kayne, Pat Horn

Associate Creative Director: Rob Lewis

Copywriter: Andrew Bridgers, Arthur Tanimoto

Art Director: Travis Brown

Account Director: Alexander Kayne

Agency Producer: Jenny Stefanov

Production Company: More Media

Director: The Dads

Editor: The Dads

Post Production: Postmodern

By continuing to use The Drum, I accept the use of cookies as per The Drum's privacy policy