The Football Association: For All by VCCP
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FA aims to double the player base and fans of women and girls by 2020 with its campaign 'For All'. FA rolled out a 30 second video created by VCCP and renowned director Courtney Phillips, which shows a group of girls performing a choreographed dance routine, later revealed as a goal celebration at a football match.
Credits
Video created by VCCP and Director Courtney Phillips
Media planning - Manning Gottlieb OMD.
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