The Drum Awards Festival - Official Deadline

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Agency: VCCP
Date: May 2018
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Compare the Market has today unveiled its latest advertisement for Meerkat Movies, which captures the magic and surprise of the silver screen. Packed with iconic film references throughout, the ad reimagines Barbara Streisand’s ‘Rain On My Parade,’ sung by Aleksandr, to bring to life the variety of films that can be seen with a year’s membership to Meerkat Movies.

Shot on location in Cape Town, where films such as Tomb Raider, Black Sails and Eye in the Sky were recorded, the advert is’s most ambitious yet.

Parisian choreographer Oliver Casamayou, who has worked with Kylie Minogue, Will Young and Cirque Du Soleil, created the elaborate choreography seen throughout. Wardrobe was curated by Moira Meyer, who has worked on films such as Blood Diamond, Lord of War and The Hurt Locker.

Key pieces of costume include Brad Pitt’s uniform from Fury, and Cate Blanchett’s dress from Elizabeth.


Executive creative director: Darren Bailes

Creative directors: Matt Lloyd, Greg Milbourne, Jay Fretwell

TV producer: James Lethem

Planning director: Hannah James

Account director: Sam Daniels

Account manager: Jamie Isaac-Richards

Production company: Passion Pictures

Live Action production company: Moonlighting Film Production Services

Animation, VFX & post production: Passion Pictures

Director: Dave Scanlon

Choreography: Olivier Casamayou

Wardrobe: Moira Meyer

Live action producer: Patrick Duguid

Animation producer: Anna Cunnington

Editor: Gus Herdman, Trim

Colourist: Simone Grattarola, Time Based Arts

Sound engineer: Ben Leeves, Jungle

Music clearance: Soho Music

Arrangement: Vince Wade

Post-production: Brian Carbin, Stone Dogs