#UnstuffedBears

This Christmas season, one in five children may go hungry worldwide. Dole Packaged Foods Europe is taking action with the launch of its #UnstuffedBears campaign to help raise awareness and funds to feed UK families in need.

Dole acts on global promise to make nutritious food accessible to 1 billion people by 2025. Unstuffed Bear's global social film campaign will raise awareness and funds to help feed the 1 In 5 children that may go hungry over the Christmas season, with monetary donations benefiting UK families via Save the Children

Dole will also donate Dole Fruit in Juice, Dole Jelly and Dole Fruit in Jelly to charities FareShare UK and St. Mungo’s.

Brought to life by London-based agency St. Luke’s, the impactful “#UnstuffedBears” campaign features happy, fully-fed, plush teddy bears, the scene ends with a noticeably thin teddy bear - his tummy is visibly less full - sitting forlornly on the stairs. A gentle reminder of the one in five children lacking the nutrition and food they need to thrive.