Agency: Uniform
Date: Feb 2016
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The Pals Battalions are synonymous with Liverpool. It was in the city, under Lord Derby, that the idea of recruiting a ‘battalion in which friends from the same office will fight shoulder to shoulder for the honour of Britain’ was fully embraced.

The thought being that Pals, who worked alongside each other in the same office, would be a stronger, tighter force. They would look out for each other, as family would. And so Lord Derby, taking on the mantle presented to him by Lord Kitchener, set out to recruit a battalion from the commercial classes in the city.

Now, 100 years on, a commercial company Liverpool, in the guise of creative business Uniform, has designed a new £2 coin for the Royal Mint, as part of the First World War centenary commemorations.

A the Royal Mint asked Uniform to design a new £2 coin.

The design pays tribute to the spirit of the Pals Battalions. It was a vision that put the city at the forefront of Lord Kitchener’s historic recruitment drive.