Natural skincare company Faith In Nature has been rebranded by Bath-based agency The Space Creative, the brand’s first refresh since being founded 44 years ago. The bright and bold new packaging was developed under the theme ‘nature is the boss’, reflecting the strength and vibrancy of the product’s naturally-derived ingredients.
Bringing in new consumers to the brand and enabling everyone to make natural choices is key to Faith in Nature’s strategy, which means gaining listings in the multiples is important to the future of the business.
The new look has had a transformative effect on listings and initial sales in Boots have exceeded targets.
David Thomson - Creative Director - The Space Creative
Andre Peathey-Johns - Designer - The Space Creative