Date: Dec 2018
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The struggles teenagers' face on a daily basis have been brought to life in a campaign for children’s charity organisation The Reach Foundation.

The campaign, ‘Pressures’, incorporates print and outdoor advertising to generate awareness around the pressure and isolation many young people feel in their everyday lives.


Client: The Reach Foundation

National Manager, Brand & Campaigns: Eleanor Bignell

Agency: The Monkeys Melbourne

Chief Creative Officer: Ant Keogh

Executive Planning Director: Michael Derepas

Planning Director: Gareth Evans

Art Director: Joe Sibley

Writer: Hugh Gurney

Head of Production: Romanca Jasinski

Designer: Jess Ramsey

Group Content Director: Lee Lowndes

Content Director: Jantine Wigboldus

Content Executive: Jessie Roper

Coco Productions

Photographer: Neil Bailey

Producer: Doone Colless

Stylist: Bec Cole

Hair & Makeup: Virginya Sutton

Retoucher: Dave Mercer