Pressures by The Monkeys
- Location:
The struggles teenagers' face on a daily basis have been brought to life in a campaign for children’s charity organisation The Reach Foundation.
The campaign, ‘Pressures’, incorporates print and outdoor advertising to generate awareness around the pressure and isolation many young people feel in their everyday lives.
Credits
Client: The Reach Foundation
National Manager, Brand & Campaigns: Eleanor Bignell
Agency: The Monkeys Melbourne
Chief Creative Officer: Ant Keogh
Executive Planning Director: Michael Derepas
Planning Director: Gareth Evans
Art Director: Joe Sibley
Writer: Hugh Gurney
Head of Production: Romanca Jasinski
Designer: Jess Ramsey
Group Content Director: Lee Lowndes
Content Director: Jantine Wigboldus
Content Executive: Jessie Roper
Coco Productions
Photographer: Neil Bailey
Producer: Doone Colless
Stylist: Bec Cole
Hair & Makeup: Virginya Sutton
Retoucher: Dave Mercer
