IKEA: Celebrate the Everyday by The Monkeys

Client: IKEA
Date: Mar 2017
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IKEA Australia has released its new Autumn campaign, ‘The Best Day is the Everyday’ to encourage customers into stores this season.

The video clips introduces colourful characters made of IKEA products to challenge viewers to celebrate the happiness to be had everyday and look at the familiar differently.

Credits

Chief Creative Officer: Scott Nowell

Creative Director: Barb Humphries

Senior Copywriters: Tim Pashen & James Harvey

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