Geico: Manatee Shirts by The Martin Agency
- Location:
A family visiting the aquarium learns that manatees have the best fashion sense of all mammals. It's Geico’s newest iteration of the 'It’s Not Surprising' campaign, 'Manatee Shirts' launched today.
They note that no manatees were humiliated in the making of this commercial. All animals were CGI-created.
Credits
Client Credits:
Assistant Vice President, Marketing: Bill Brower
Marketing Director, Media, Advertising: Melissa Halicy
Brand Team Manager: Gary Aurand
Brand Team Supervisor: Tom Perlozzo
Brand Team Planner: Brighid Griffin
Brand Team Planner: Julia Nass
Brand Team Buyer: Tim Ware
Agency Credits:
SVP, Group Creative Director: Steve Bassett
SVP, Creative Director: Sean Riley
Senior Copywriter: Ken Marcus
SVP, Executive Producer: Brett Alexander
Producer: Brian Fox
Junior Producer: Catherine Kennedy
Business Affairs Supervisor: Suzanne Wieringo
VP, Group Account Director: Ben Creasey
Account Supervisor: Allison Hensley
Account Supervisor: Jon Glomb
Account Executive: Allie Waller
Account Coordinator: Abbey Reddington
Senior Project Manager: Karen McEwen Gates
Production Company: RadicalMedia, LLC
Director: Steve Miller
Executive Producer: Gregg Carlesimo
Executive Producer: Frank Scherma
Head of Production: Cathy Dunn
Post Production House: MackCut and The Mill – New York