Allianz: Ellen Keane We Cover Courage by In the Company of Huskies

Client: Allianz
Date: Apr 2019
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The campaign created by In the Company of Huskies, celebrates moments of courage that have defined the lives of individuals and, in turn, inspired Irish society.

The ad stars Ireland’s youngest-ever Paralympic athlete, Ellen Keane. Born missing the lower part of her arm, Ellen wore long sleeves to conceal her impairment. It wasn’t until Ellen’s mid-teens that she found the courage to wear short sleeves. That simple moment of courage marked the beginning. There is no hiding in a swimsuit, and there was no hiding her ability either. Ellen has competed in three Paralympic Games and recently won a gold medal in the Allianz European Para Championships.

The campaign depicts true acts of courage by Irish people and helps reconnect customers to the idealistic roots of insurance - reminding them that Allianz is there to support them when they face both big and small choices that impact on their lives.

Allianz in Ireland is a longstanding supporter of Paralympics Ireland and their parent company, Allianz SE is a global sponsor of the International Paralympic Committee.

Credits

CREDITS

Client – Allianz Ireland

Robert McEvoy – Head of Market Management

Damien O’Neill – Head of Marketing Operations

Joseph Campbell – Marketing Communications Executive

Niamh Ryan – Marketing Communications Executive

Allianz SE is a global sponsor of the International Paralympic Committee.

Creative Agency - In the Company of Huskies

Creative Director: Damian Hanley

Art Director: Damian Hanley, Nick Kelly.

Copywriter: Greg McLoughlin

Business Director: Sarah Deeny

Account Manager: Kritika Verma

Senior Account Executive: Cillian McSweeney

Agency Producer: Brian Daly

Senior Designer: Nicole McMahon

Digital Strategy: David Hayes

Social Media Manager: Thomas Ryan

Production Co.: Pull The Trigger

Director: Richie Smith

Executive Producer: Maxine Brady

Producer: Grainne Tiernan

Post Production – Screenscene

Editor: Juniper Calder

Sound: Will Farrell

Grade: Donal O’Kane

Compositing : Gavin Casey

Post Producer : Peter Greene

Music- Denis Kielty

Photography - Neil MacDougald Photography

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