The Drum Awards for Marketing - Extended Deadline

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Client: DAZN
Date: Apr 2019
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DAZN customized the metro station close to the historical San Siro Stadium, in Milan. The transformation, which gives supporters a unique, realistic and immersive experience, features original photographs, 3D graphics and pictures to make the station a new area of Meazza.

It utilised 1250 mq of coated surface, 246 customised spaces, platforms, staircases, turnstiles and wall and three photographers.

Credits

Client: DAZN

Country: Italy

Agency: The Big Now + MKTG (Dentsu Aegis Network)

The Big Now (creative agency) http://www.thebignow.it/

Executive Creative Director: Marco Peyrano

Head of Creative Strategy: Silvia Cannata

Client Creative Director: Roberto Giardinelli e Mimmo de Musso

Art Director: Camillo Addis

Copywriter: Giovanni Piroli, Michele D’Amore

Art Director jr e Copywriter jr: Riccardo Bruno e Shani Yekutiel

Graphic Designer: Laura Liguori, Stefano Trolese, Matteo Milone

Account Supervisor: Anna Chiara Pelletti

Account jr: Carlo Jochman

Photographer: Mattia Buffoli, Ricardo Nogueira, Mats Palinckx

3D Artist & Photo Retouch: Claudio Errico

Producer: Francesca Castello

MKTG (lifestyle marketing agency)

Managing Director: Silvia Rossi

Project Manager: Matteo Stella

Producer: Alessandro Rizzardi

Account Manager: Federica Capoia

Account Executive: Livia Braccini

Ceative Director: Diego Tiziani